Senior B2B Insights Leader

3M; Maplewood (MN); On-site; USD 165,000 - 201,000; Full time

Job summary

3M is seeking a Manager, B2B Customer Insights to lead and shape research across global business customers. You will own end-to-end studies, from designing surveys to presenting executive-ready recommendations to senior leaders.

Based in Maplewood, MN, you will collaborate with cross-functional teams, coach analysts, and build reusable insight assets in the CoE. A strong track record in B2B research and stakeholder communication is essential.

Qualifications

• Bachelor’s degree or higher in marketing research, business, or social science required.
• 7 years in market research or CX insights in various sectors.
• Experience designing complex quantitative surveys for low-incidence audiences.
• Proven ability to lead qualitative research with B2B buyers and decision-makers.

Responsibilities

• Design and own complex quantitative surveys end-to-end for B2B audiences.
• Lead qualitative research with B2B buyers and decision-makers.
• Translate questions into executive-ready recommendations and present to senior stakeholders.
• Manage end-to-end studies, budgets, timelines, and vendor relationships.
• Partner with internal stakeholders to connect outputs to KPIs and actions.

Skills

Survey design

Qualitative research

Stakeholder presentation

Team coaching

Education

Bachelor’s degree or higher in marketing research, business, social science

Master’s degree (preferred)

Tools

CX platforms (Qualtrics, Medallia, Sprinklr)

Survey programming tools

Job description

3M is seeking a Manager, B2B Customer Insights to lead and shape research across global business customers. You will own end-to-end studies, from designing surveys to presenting executive-ready recommendations to senior leaders.

Based in Maplewood, MN, you will collaborate with cross-functional teams, coach analysts, and build reusable insight assets in the CoE. A strong track record in B2B research and stakeholder communication is essential.