Senior B2B Industry Marketing Strategist

Molex; Lisle (IL); Sur place; USD 115 000 - 150 000; Plein temps

Avantages offerts par ce poste

Medical benefits

Dental benefits

Vision benefits

Retirement plan

Résumé du poste

Molex is seeking an Industry Marketing Manager to lead content strategy and execution at the intersection of marketing and sales enablement. You will shape content programs across engineering, product, and sales teams to accelerate opportunities and strengthen Molex's leadership in electronics.

You'll drive strategy for design engineers and procurement personas, leverage AI in research and creative briefs, and oversee the creation of industry pages, technical papers, and customer pitches.

Qualifications

• 3+ years leading industry-focused marketing content programs.
• Experience creating sales collateral and enablement tools for technical solutions.
• Thrives in fast-paced, evolving B2B marketing environments.
• Ability to craft messaging for design engineers, procurement personas, and commercial teams.

Responsabilités

• Drive creation of content for design engineers, technical buyers and decision-makers.
• Manage and execute a comprehensive content strategy with cross-functional teams.
• Collaborate with SMEs to distill complex technical information into clear industry messaging.
• Partner with sales leadership to identify content gaps and enable field teams.
• Leverage AI tools to accelerate research and create input briefs for partners and internal teams.
• Manage creation, reviews, and approvals of content including web pages, blog posts, papers, decks, and collateral.
• Collaborate with creative teams to deliver content while balancing priorities.
• Craft input briefs that guide creative partners and ensure efficient execution.
• Handle copywriting/editing for rapid sales enablement content.
• Develop content strategies aligned with SEO/AEO and AI discovery principles.
• Monitor program progress, hit milestones, and drive initiatives forward.
• Track and report content performance to refine messaging and ROI.

Connaissances

Industry marketing strategy

Content development

Sales enablement

B2B marketing

Cross-functional collaboration

Description du poste

Molex is seeking an Industry Marketing Manager to lead content strategy and execution at the intersection of marketing and sales enablement. You will shape content programs across engineering, product, and sales teams to accelerate opportunities and strengthen Molex's leadership in electronics.

You'll drive strategy for design engineers and procurement personas, leverage AI in research and creative briefs, and oversee the creation of industry pages, technical papers, and customer pitches.