Senior B2B Campaigns Architect (Remote)

Horizon3; Oregon; Hybrid; USD 145,000 - 185,000; Full time

Benefits offered by this job

Inclusive Team

Growth Opportunities

Innovative Culture

Hybrid & Remote Work

Competitive Compensation

Job summary

Horizon3 is seeking a Sr. Campaigns Manager to design, execute, and measure integrated campaigns that accelerate pipeline.

You will own campaigns from brief to pipeline report, coordinating audience, messaging, offers, channels, and SDR follow-up with cross-functional teams. Ideal candidates have 6+ years in B2B SaaS demand generation, a track record of multi-channel programs, and strong Salesforce and marketing automation experience.

Qualifications

• 6+ years of B2B demand generation or campaign experience at a high-growth SaaS or technology company, preferably in cybersecurity.
• Proven track record designing and running integrated, multi‑channel campaigns that generate measurable pipeline.
• Strong command of Salesforce for campaign attribution and pipeline tracking, and hands-on experience with marketing automation platforms.
• Experience working directly with sales and SDR teams on campaign follow-up and pipeline reviews.
• Strong project management instincts with the ability to run multiple campaigns simultaneously.
• Financial fluency: comfortable with CPO, ROI, and budget trade-offs.
• Ability to translate complex technical subject matter into messaging that resonates with security buyers (CISOs, security architects, IT, SecOps).

Responsibilities

• Develop and run quarterly campaign plans aligned to pipeline targets and product launches.
• Write campaign briefs: audience, message, offer, channels, budget, and pipeline hypothesis.
• Build nurture programs across email, paid media, webinars, content, field, and SDR outreach.
• Coordinate with product marketing and content on messaging and proof points.
• Align regional campaigns with global strategy while preserving regional messaging.
• Own campaign timelines, budgets, and launch quality.
• Define KPIs with Analytics and ensure proper attribution in Salesforce.
• Test messaging, offers, channel mix, and sequencing based on data insights.

Skills

Campaign strategy

Campaign management

Multi-channel campaigns

Cross-functional collaboration

Project management

Financial fluency

Messaging for security buyers

Tools

Salesforce

Marketing automation platforms

Job description

Horizon3 is seeking a Sr. Campaigns Manager to design, execute, and measure integrated campaigns that accelerate pipeline.

You will own campaigns from brief to pipeline report, coordinating audience, messaging, offers, channels, and SDR follow-up with cross-functional teams. Ideal candidates have 6+ years in B2B SaaS demand generation, a track record of multi-channel programs, and strong Salesforce and marketing automation experience.