Senior Automotive Advertising & Growth Lead

Hendrick Automotive Group; Charlotte (NC); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Paid Medical Insurance

Dental and Vision Insurance

401(k) with Company Match

Paid Time Off

Employee Discounts on Vehicle Purch.

EEOC/Equal Opportunity Employer

Job summary

Hendrick Automotive Group is seeking an Automotive Senior Ad Manager to guide advertising strategies across multiple dealerships. You’ll manage budgets, lead digital and traditional campaigns, and collaborate with store leaders to drive vehicle sales and service appointments.

You will analyze performance, optimize spend, ensure OEM compliance, and travel quarterly to support dealership operations. A strong background in automotive marketing and account management is essential.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, Data Analytics, or related field.
• Experience in OEM/manufacturer sales, marketing, or account management.
• Experience with automotive marketing agencies or vendors.
• Strong relationship-building and relationship-management skills, with the ability to build trust and maintain long-term partnerships.
• Experience with data analysis, data science, dealership operations, or automotive business processes.

Responsibilities

• Manage day-to-day advertising strategies for assigned dealership locations.
• Oversee advertising budgets and spend efficiency on a monthly basis.
• Collaborate with marketing team, executive leadership, and store leadership to align goals.
• Monitor performance of campaigns across traditional and digital channels.
• Travel quarterly to support dealership operations and market understanding.

Skills

relationship-building

analytical thinking

digital marketing

account management

data analysis

communication

Education

Bachelor’s degree in Marketing

Job description

Hendrick Automotive Group is seeking an Automotive Senior Ad Manager to guide advertising strategies across multiple dealerships. You’ll manage budgets, lead digital and traditional campaigns, and collaborate with store leaders to drive vehicle sales and service appointments.

You will analyze performance, optimize spend, ensure OEM compliance, and travel quarterly to support dealership operations. A strong background in automotive marketing and account management is essential.