Senior Amazon Advertising & Growth Lead

Merck & Co.; Morristown (NJ); On-site; USD 120,000 - 190,000; Full time

Job summary

Merck & Co. in Morristown, NJ seeks a Senior Performance Marketing Manager for Amazon to own end-to-end media strategy across a portfolio of brands, drive incremental sales, and optimize performance.

The ideal candidate combines deep Amazon Ads expertise with strong analytics, commercial acumen, and cross-functional leadership to partner with Sales, Brand, Finance, Content, and Amazon stakeholders to develop integrated growth plans and maximize return on media investment.

Qualifications

• Bachelor's degree in Marketing, Business, Analytics, Communications, or related field.
• MBA preferred.
• 7+ years of digital/performance marketing experience.
• 4+ years directly managing Amazon Advertising programs.
• Experience within Client, retail media, eCommerce, or omnichannel marketing environments.
• Advanced expertise in Amazon Sponsored Ads, Amazon DSP, AMC, Amazon Marketing Cloud, Amazon Marketing Stream, Retail Analytics, Profitero, Excel / Power BI.
• Strong understanding of Digital shelf optimization, Attribution models, Audience targeting, Incrementality measurement, Retail media ecosystems.

Responsibilities

• Amazon Media Strategy & Planning: Develop and execute annual and quarterly Amazon performance marketing strategies aligned with eCommerce revenue and profit objectives.
• Campaign Management & Optimization: Lead planning, execution, and optimization of Amazon advertising campaigns.
• Analytics & Measurement: Analyze performance data and develop executive-level reporting and measurement frameworks.
• Cross-Functional Leadership: Partner with National Account Managers, Content and Brand teams, and Finance for alignment and budget management.
• Innovation & Capability Building: Evaluate emerging Amazon ad products and lead experimentation across AI-powered optimization.

Skills

Strategic thinking

Data-driven decisions

Commercial acumen

Cross-functional influence

Execution excellence

Education

Bachelor's degree in Marketing, Business, Analytics, Communications, or related field

MBA preferred

Tools

Amazon Sponsored Ads

Amazon DSP

Amazon Marketing Cloud

Amazon Marketing Stream

Retail Analytics

Profitero

Excel / Power BI

Job description

Merck & Co. in Morristown, NJ seeks a Senior Performance Marketing Manager for Amazon to own end-to-end media strategy across a portfolio of brands, drive incremental sales, and optimize performance.

The ideal candidate combines deep Amazon Ads expertise with strong analytics, commercial acumen, and cross-functional leadership to partner with Sales, Brand, Finance, Content, and Amazon stakeholders to develop integrated growth plans and maximize return on media investment.