Senior AdTech & Media Analytics Analyst

ManpowerGroup Global, Inc.; New York (NY); Hybrid; USD 45,000 - 50,000; Full time

Job summary

ManpowerGroup Global, Inc. in New York, NY is seeking a Senior Data Analyst in AdTech/Media Analytics to join the Data Strategy Department. You will partner with marketing, research, product, and data engineering to build data products that drive audience monetization and revenue growth.

The role requires 3+ years in tech or media, strong SQL/Python, and experience with Tableau/Looker. Hybrid work arrangement available, 6+ month contract with potential extension or conversion.

Qualifications

• 3+ years of experience in technology, advertising technology, or media organizations.
• Strong data manipulation, analytics, and system analysis with SQL and Python.
• Knowledge of statistics concepts: hypothesis testing, A/B testing, regression analysis, anomaly detection.
• Experience with data exploration and visualization tools like Tableau or Looker.
• Familiarity with data warehousing, cloud services (AWS, Snowflake, Databricks), and data clean rooms.

Responsibilities

• Lead development, launch, and evolution of data products for audience targeting and measurement.
• Partner with Ad Sales, Product, Research, Data Engineering, Data Science, Privacy, and Marketing to translate business needs into scalable data solutions.
• Define product requirements, success metrics, and processes to support audience monetization and revenue growth.
• Collaborate with teams using identity, audience, and device graph capabilities to improve addressability and data activation.
• Design and implement measurement, attribution, and outcome frameworks connecting campaign activation to revenue.

Skills

SQL

Python

Data analytics

A/B testing

Hypothesis testing

Regression analysis

Anomaly detection

Tableau

Looker

Tools

AWS

Snowflake

Databricks

Data Clean Rooms

Job description

ManpowerGroup Global, Inc. in New York, NY is seeking a Senior Data Analyst in AdTech/Media Analytics to join the Data Strategy Department. You will partner with marketing, research, product, and data engineering to build data products that drive audience monetization and revenue growth.

The role requires 3+ years in tech or media, strong SQL/Python, and experience with Tableau/Looker. Hybrid work arrangement available, 6+ month contract with potential extension or conversion.