Senior Media Analyst

ad+one; New York (NY); On-site; USD 75,000 - 85,000; Full time

Job summary

ad+one is seeking a Senior Media Analyst to support omnichannel measurement and performance analysis across media accounts. This hybrid role in New York City focuses on developing measurement frameworks and transforming data into actionable insights.

The ideal candidate has 2-5 years of relevant experience and strong skills in GA4, SQL, and dashboard automation. The position offers a salary range of $75,000-$85,000.

Qualifications

• 2-5 years of analytics or media analytics experience, ideally within an agency environment.
• Strong experience with GA4, GTM, SQL, Looker Studio, Tableau, and dashboard automation.
• Experience working with media platforms such as Google Ads, Meta, DV360, and TikTok.

Responsibilities

• Develop and maintain measurement frameworks tied to client KPIs and business goals.
• Analyze and integrate data across digital, offline, CRM, and media platforms.
• Build dashboards and automate reporting using Looker Studio, Tableau, SQL, and GA4.

Skills

GA4

SQL

Looker Studio

Tableau

Data analysis

Media analytics

Attribution

Forecasting

Tools

Google Ads

Meta

DV360

TikTok

Job description

Senior Media Analyst

Our client, a growing performance media and analytics agency, is seeking a Senior Analyst, to support omnichannel measurement, reporting, and performance analysis across integrated media accounts. This role is ideal for someone with strong analytical and technical skills who enjoys transforming campaign data into actionable business insights.

Responsibilities

• Develop and maintain measurement frameworks tied to client KPIs and business goals
• Analyze and integrate data across digital, offline, CRM, and media platforms
• Build dashboards and automate reporting using Looker Studio, Tableau, SQL, and GA4
• Support forecasting, attribution, and Marketing Mix Modeling (MMM) initiatives
• Lead A/B testing and optimization analysis across media campaigns
• Translate complex data into client-ready insights and presentations
• Maintain data governance, taxonomy consistency, and reporting accuracy
• Partner with media, strategy, and analytics teams to improve campaign performance
• Mentor junior analysts and support QA/process improvement initiatives

Requirements

• 2-5 years of analytics or media analytics experience, ideally within an agency environment
• Strong experience with GA4, GTM, SQL, Looker Studio, Tableau, and dashboard automation
• Experience working with media platforms such as Google Ads, Meta, DV360, and TikTok
• Understanding of attribution, forecasting, MMM, and digital media KPIs
• Strong analytical, communication, and problem-solving skills
• Ability to turn complex datasets into clear, actionable insights

Additional Information

• Hybrid opportunity based in New York City
• Salary range: $75,000-$85,000 base salary