Senior Account Manager, Paid Media - App Campaigns (Google)

DEPT®; York (IL); Remote; USD 77,000 - 92,000; Full time

Job summary

A leading digital agency is seeking a Senior Account Manager for Paid Media, focusing on app campaigns. This remote role involves client management, strategy development, and performance optimization. The ideal candidate has extensive experience in paid search and strong analytical skills. Join a collaborative team that values growth and innovation while working with top-tier clients across various industries.

Benefits

Healthcare

Dental

Vision

401k with matching

PTO

Paid Holidays

Parental Leave

Qualifications

• At least 4 years of paid search experience with budgeting, bidding, testing.
• Experience across Google networks, including app campaigns.

Responsibilities

• Drive account strategies to meet or exceed client goals.
• Manage client portfolios, budgets, and performance goals.

Skills

Analytical

Communication

Creativity

Leadership

Tools

Google Ads

Microsoft Ads

Excel

Job description

Join to apply for the Senior Account Manager, Paid Media - App Campaigns (Google) role at DEPT.

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WHY DEPT?

We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. With people across 20+ countries, we provide the best tools, global opportunities, and benefits, while investing in your growth, your team, and giving you autonomy to solve client problems from anywhere in the world.

This is a remote position, but you must be located within the US to be considered.

About You

The Senior Account Manager, Paid Search, is responsible for paid search performance, client management, and resource delegation. You will be the primary contact for clients, answer emails, lead weekly calls, and design channel strategies. You will collaborate with vendors and senior team members to refine strategies and manage projects on your accounts.

Job Responsibilities

1. Maintain advanced understanding of paid media channels like Google Ads, Microsoft Ads, Apple Search Ads, etc.
2. Drive account strategies to meet or exceed client goals.
3. Implement monitoring and optimization techniques to enhance performance.
4. Prioritize initiatives impacting account performance.
5. Create client roadmaps, testing plans, reports, and reviews.
6. Manage client portfolios, budgets, and performance goals.
7. Prepare agendas for status calls and ensure they meet client needs.
8. Lead client calls discussing projects, performance, and strategies.
9. Ensure all account management efforts pass QA and are error-free.
10. Manage relationships with platform reps (Google, LinkedIn, etc.) and identify new opportunities.
11. Own the paid media strategic roadmap and coordinate with growth teams.
12. Manage at least one direct report, supporting their development and account progress.

Qualifications

• At least 4 years of paid search experience with budgeting, bidding, testing.
• Experience across Google networks, including app campaigns.
• Knowledge of UAC, ACi, GDN, Performance Max, Discovery campaigns.
• Experience with A/B testing.
• Proven ability to present findings and optimize accounts.
• Strong analytical, reporting, and Excel skills.
• Excellent written and verbal communication skills.

Additional Skills

• Energetic, creative marketing enthusiast eager to learn and grow.
• Entrepreneurial, self-starter, capable of working independently and in teams.

What We Offer

A collaborative environment with growth opportunities and benefits:

• Healthcare, Dental, Vision
• 401k with matching
• PTO, Paid Holidays, Parental Leave

Salary range: $77,100 - $92,000, based on experience, location, and impact. Flexible 40-hour workweek.

We Support You Being You

DEPT is an equal opportunity employer committed to diversity and inclusion. We welcome applicants from all backgrounds and encourage you to discuss any accommodations needed during the process. We participate in E-Verify and are a B Corp-certified company dedicated to purpose-driven work and making a positive impact.

Additional Information

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Advertising Services