Mobile Growth Marketing

Airtm; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative firm is seeking a Mobile Growth Marketer to enhance user acquisition and retention for its cutting-edge Text to Speech technology. This role offers the chance to work in a dynamic, remote-first environment where your contributions directly impact the growth of a global app. You'll collaborate with diverse teams to implement effective marketing strategies, utilizing your expertise in mobile marketing and data analysis. Join a rapidly scaling company that values impact over titles and fosters a culture of excellence and creativity. If you're ready to make a significant impact in the AI space, this opportunity is for you!

Benefits

Flexible time off

Monthly coworking stipend

Annual professional development stipend

Annual discretionary social travel stipend

Annual company offsite

Qualifications

• Expertise in growth and mobile marketing with consumer subscription products.
• Strong analytical skills using SQL and Excel for performance communication.

Responsibilities

• Drive user acquisition, activation, retention, and monetization for ElevenReader app.
• Work cross-functionally to deliver growth outcomes through data-driven strategies.

Skills

Growth Marketing

Mobile Marketing

Consumer Subscription Products

Copywriting

Analytical Skills

Systems Thinking

Tools

SQL

Excel

Apple Search Ads

Meta Ads

Google App Campaigns

Braze

Brevo

Singular

AppsFlyer

Branch

Job description

This role is remote and can be executed globally. If you prefer, you can work from our offices in London, New York, San Francisco, Tokyo, and Warsaw.

About ElevenLabs

ElevenLabs is a research and product company defining the frontier of Audio AI. Millions of individuals use ElevenLabs to read articles, voice over their videos, and reclaim voices lost from disability. And the leading developers and enterprises use ElevenLabs to create AI agents for support, sales, and education.

ElevenLabs launched in January 2023 with the first AI model to cross the threshold of human-like speech. In January 2025, we raised a $180 million Series C round, valuing ElevenLabs at $3.3 billion. The round was co-led by Andreessen Horowitz and ICONIQ Growth, with continued support from the leading names in tech, including Nat Friedman, Daniel Gross, Instagram co-founder Mike Krieger, Oculus VR co-founder Brendan Iribe, DeepMind and Inflection co-founder Mustafa Suleyman, and many others.

ElevenLabs is only 2 years old and scaling rapidly. We are just getting started. If you want to work hard and have an incredible impact, we would love to hear from you.

How we work

• High-velocity: Rapid experimentation, lean autonomous teams, and minimal bureaucracy.
• Impact not job titles: We don’t have job titles. Instead, it’s about the impact you have. No task is above or beneath you.
• AI first: We use AI to move faster with higher-quality results. We do this across the whole company—from engineering to growth to operations.
• Excellence everywhere: Everything we do should match the quality of our AI models.
• Global team: We prioritize your talent, not your location. We are remote first with optional in-person offices in London, New York, San Francisco, Tokyo, and Warsaw.

What we offer

• Flexible time off: We trust you to balance rest with the high-energy demands of an early-stage startup.
• Coworking: If you’re not located near one of our main hubs, we offer a monthly coworking stipend.
• Learning & development: Annual discretionary stipend towards professional development.
• Social travel: Annual discretionary stipend to meet up with colleagues each year, however you choose.
• Annual company offsite: We bring the entire company together at a new location every year.

About the role

The ElevenReader app gives users unparalleled access to ElevenLabs’ leading Text to Speech technology to listen to any content from their mobile device. Launched in late 2024, the app is now used globally to listen to eBooks, articles, URLs, and a growing library of content from independent authors and premiere publishers.

We’re hiring our first dedicated Mobile Growth Marketer to drive increased user acquisition, activation, retention, and monetization for the ElevenReader app. You’ll play a key role in developing and scaling the app’s growth in markets globally, including user acquisition, paid marketing, SEO and ASO, lifecycle marketing (email/push), internationalization, and consumer subscription campaigns. You will work cross-functionally with Growth, Engineering, and Partnerships teams to deliver growth outcomes. As a data-driven team, you’ll develop data analyses to better inform marketing strategies, understand users, and drive lasting growth.

Requirements

• Expertise in growth, mobile marketing, and/or consumer subscription products
• Experience writing highly engaging/converting copy for lifecycle marketing
• Systems thinking and critical reasoning - deeply understanding customer needs, user segments, and determining how to position and message the product
• Analytical skills - you can use SQL and Excel to communicate performance
• High ownership, autonomy, bias to action

Bonus:

• Strong understanding of mobile marketing on iOS and Android
• Strong performance marketing and lifecycle system experience (Apple Search Ads, Meta Ads, Google App Campaigns, Braze, Brevo)
• Experience with MMP systems (Singular, AppsFlyer, Branch)

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