Senior Account Lead: Client Strategy & Revenue

Jobtailor; Bentonville (AR); On-site; USD 90,000 - 130,000; Full time

Job summary

Acosta Group is seeking a senior client services leader to manage key retail and CPG accounts, guiding marketing and sales initiatives, and coordinating with agency teams to meet objectives. This role emphasizes building strategic partnerships and delivering revenue growth through effective program design.

You will oversee budgets, schedules, and cross-functional collaboration, supervise Account Coordinators/Executives, and ensure contract obligations are fulfilled while advancing creative and

Qualifications

• Bachelor of Arts degree or equivalent required.
• Bachelor’s degree in advertising, marketing, or related field.
• Minimum 6+ years of agency experience in retail or consumer packaged goods preferred.
• Research/analysis experience is a plus.
• Experience with syndicated data techniques.
• Proven leadership, organization, and communication skills.

Responsibilities

• Serve as the primary client contact at the appropriate management level.
• Build client relationships with marketing and sales functions, including client headquarters visits and planning meetings.
• Train, supervise, and oversee Account Coordinator and Account Executive responsibilities.
• Expand client relationships to generate incremental revenue.
• Advocate for client objectives, strategies, and tactics within the agency team.
• Ensure client contract obligations are met or exceeded.
• Lead or support strategic planning and participate in brainstorming meetings.
• Develop program solutions aligned with client sales and marketing goals and brand standards.
• Determine research needs and recommend effective execution strategies and tactics.
• Manage the creative process and present creative concepts to clients.
• Ensure creative solutions meet guidelines, communication priorities, and client objectives.
• Oversee implementation and management of marketing tactics and retail initiatives.
• Manage budgets, timelines, and communication among agency, retail field, and client teams.
• Support Directors/VPs in meeting contractual obligations and managing account profitability.
• Ensure estimates and invoices are appropriately charged.
• Oversee client accounts receivable.
• Work outside normal hours when needed.
• Complete special projects assigned by leadership.
• Communicate upward to keep management informed.
• Oversee assigned Account Executive and Account Coordinator roles.

Skills

Client Relationship Management

Strategic Planning

Leadership

Marketing Execution

Budget Management

Education

Bachelor of Arts degree

Bachelor’s degree in advertising, marketing, or related field

Tools

Microsoft Office

Project Management

Research/Analysis

Syndicated Data Techniques

Creative Process Management

Job description

Acosta Group is seeking a senior client services leader to manage key retail and CPG accounts, guiding marketing and sales initiatives, and coordinating with agency teams to meet objectives. This role emphasizes building strategic partnerships and delivering revenue growth through effective program design.

You will oversee budgets, schedules, and cross-functional collaboration, supervise Account Coordinators/Executives, and ensure contract obligations are fulfilled while advancing creative and