Senior Account Executive (Programmatic Sales)

Broadsign; New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Wellness program

Parental leave

Health plans

Sick days

Retirement plans

Learning and development

Annual company events

WFH furniture allowance

Volunteer initiatives

Job summary

Broadsign in New York seeks an experienced enterprise sales professional to drive growth in the programmatic DOOH space. You will educate buyers on Broadsign opportunities and tailor proposals to agencies and brands, while building strong relationships.

The role requires 5–8 years in enterprise sales within the media world, with excellent pitch skills and a proactive approach to lead generation and pipeline management. Prior Salesforce expertise is a plus.

Qualifications

• 5-8 years enterprise-level sales experience in the media world.
• Excellent presentation skills and ability to craft pitches.
• Proven ability to source new leads and scale a pipeline.
• Strong organizational skills in a fast-paced, high-growth environment.
• Technical proficiency in programmatic advertising including DSP workflows, audience targeting, and measurement metrics.

Responsibilities

• Own business development for enterprise accounts within the programmatic DOOH space.
• Educate buyers on opportunities offered by Broadsign products.
• Identify client needs and recommend optimal programmatic DOOH proposals and agency-wide agreements.
• Develop and manage a pipeline of opportunities across agencies and brands.

Skills

Enterprise sales

Programmatic advertising

Presentation skills

Lead generation

Pipeline management

Tools

Salesforce

Job description

• Reports To: Senior Sales Director, US
• Your day-to-day will vary but your mission is simple; as a key member of our Programmatic Team, you will be taking full responsibility for business development activities of enterprise accounts by educating buyers on the new opportunities brought forth by our products
• Your territory will consist of media buyers from agencies and brands. You'll put your sales experience to use by determining client needs and recommending optimal programmatic DOOH proposals and supporting agency-wide agreements

Benefits

• Wellness program: Receive compensation for wellness-related purchases
• Parental leave: We offer top-up pay for parental leave - and something extra to celebrate the arrival of your little one
• Health plans: Benefit from comprehensive health plans
• Sick days: Feeling under the weather? We offer ample sick or personal days
• Retirement plans: Want to plan for your future? Retirement plans are available
• Learning and development: Develop your professional skills through paid learning and training
• Annual company events: Take part in fun in-person or virtual events and gatherings
• WFH furniture allowance: Equip your home office with ergonomic furniture, supplies, and beyond
• Volunteer initiatives: We encourage employees to get involved in their communities through paid volunteering days

Great communication and collaborative approach with teammatesOperational excellence with CRM tools like Salesforce and a proactive, self-starter mentality toward solving problems and identifying new opportunitiesProven understanding of the digital programmatic ecosystem5-8 years enterprise-level sales experience in the media world; you understand agencies and what advertisers care about, specific to WPP and Publicis holding co'sExcellent presentation skills…. you know how to craft a pitch!Interest in engaging with new buyers by introducing them to the benefits of programmatic DOOH and the innovative advertising opportunities via the Broadsign programmatic stackDriven to source new leads and independently scale a pipelineStrong organizational skills and the ability to prioritize tasks effectively in a fast-paced, high-growth environmentTechnical proficiency in programmatic advertising, including a solid understanding of audience targeting, measurement metrics, and DSP workflows