Senior ABM Manager (Remote)

PriceLabs; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Remote-first culture

Job summary

PriceLabs is seeking a Senior ABM Manager to lead and build our account-based marketing function from the ground up. You will own ABM strategy and execution for two priority segments—Large Property Managers and Hotels—across global markets, with a dedicated budget and the autonomy to shape ABM at PriceLabs.

The role demands hands-on leadership, ownership, and proficiency with AI tools to scale programs. Remote-first work and cross-market collaboration are core aspects of the role.

Qualifications

• 4+ years in B2B SaaS marketing, including 2+ years running ABM hands-on.
• Experience launching an ABM function or significantly scaling an early-stage program.
• Paid channel execution across LinkedIn, Meta, and Google Ads.
• Budget ownership with clear allocation and efficiency decisions.
• Familiarity with CRM platforms and enrichment/intent tools.
• Multi-market experience across regions and buyer types.
• Bachelor’s degree in Marketing, Business, or related field.

Responsibilities

• ABM Strategy & Account Selection: Define ICPs, build tiering, prioritize markets, and design journeys.
• Account Intelligence: Build, enrich, and maintain target account lists.
• Campaign Execution: Launch and optimize ABM campaigns across LinkedIn, Meta, Google, and programmatic channels.
• Outbound & Direct Plays: Write and run account-based email sequences and direct mail programs.
• Budget Ownership: Plan and manage a dedicated ABM budget across segments and channels.
• ABM Tech Stack: Implement enrichment, intent, and orchestration tools; configure CRM scoring.
• Stakeholder Collaboration: Align with Product Marketing and Sales/RevOps on messaging and handover.
• Performance & Reporting: Track pipeline, sign-ups, engagement, and cost per sign-up.
• AI & Workflow Automation: Use AI to accelerate research, enrichment, personalization, and reporting.

Skills

ABM programs

B2B SaaS marketing

Paid channel execution

Budget management

CRM familiarity

Multi-market experience

Data analysis

AI & automation

Campaign management

Market strategy

Education

Bachelor’s degree in Marketing or Business

Tools

Salesforce

HubSpot

Zoho

Clay

6sense

Demandbase

Apollo

Job description

Note:We are only open to Individuals who reside in India for this position.

About the Role:

We are seeking a hands-on, data-driven, and tech-forward Senior ABM Manager to build our account-based marketing function from the ground up. In this role, you will own ABM strategy and execution for two equally prioritized segments, Large Property Managers and Hotels, across our global markets, with a dedicated budget and the autonomy to shape how ABM works at PriceLabs.

We are looking for a candidate who thrives on building from scratch and can operate with a high degree of ownership. The ideal candidate runs campaigns themselves, makes confident budget decisions based on performance, and actively leverages AI tools and automated workflows to scale account-based programs efficiently.

Responsibilities:- ABM Strategy & Account Selection: Define ideal customer profiles for Large PMs and Hotels, build account tiering (1:1, 1:few, 1:many), prioritize markets, and design journeys from first touch to free plan sign-up.

• Account Intelligence: Set selection criteria, then build, enrich, and maintain target account and contact lists across segments and markets.
• Campaign Execution: Build, launch, and optimize ABM campaigns hands-on across LinkedIn, Meta, Google, and programmatic, from audience setup and creative briefs to bidding and budget pacing.
• Outbound & Direct Plays: Write and run account-based email sequences, and execute gifting and direct mail programs for top-tier accounts.
• Budget Ownership: Plan and manage a dedicated ABM budget, allocating spend across segments, markets, and channels based on performance.
• ABM Tech Stack: Select and implement enrichment, intent, and orchestration tools, and configure account structure and scoring in the CRM.
• Stakeholder Collaboration: Partner with Product Marketing on segment and market messaging, and with Sales & RevOps on engagement signals, handover criteria, and account reviews.
• Performance & Reporting: Track and report pipeline sourced, measured as free plan sign-ups from target accounts, alongside account coverage, engagement, and cost per sign-up.
• AI & Workflow Automation: Use AI and automation to accelerate account research, list enrichment, personalization, and reporting.

About You:

• Experience: 4+ years in B2B SaaS marketing, including at least 2 years running ABM programs hands-on.

• Building from Zero: Proven experience launching an ABM function or significantly scaling an early-stage program.

• Paid Channel Execution: Direct campaign management experience in LinkedIn Campaign Manager, Meta Ads, and Google Ads.

• Budget Management: Track record owning a paid media budget and making clear allocation and efficiency decisions.

• Data & Tooling: Working knowledge of CRM platforms (Salesforce, HubSpot, or Zoho) and enrichment or intent tools (Clay, 6sense, Demandbase, Apollo, or similar).

• Multi-Market Experience: Experience running programs across multiple regions and buyer types.

• Analytical Mindset: Comfortable building KPI frameworks, analysing funnel performance, and defending attribution with Sales leadership.

• AI & Automation Proficiency: Moderate to advanced hands-on experience using generative AI and automation tools to streamline workflows.

• Education: Bachelor’s degree in Marketing, Business, or a related field.

• Good to Have:

  • Familiarity with the hospitality, travel tech, or Short-Term Rental (STR) industries.
  • Experience marketing to enterprise and mid-market buying committees in parallel.
  • Additional languages relevant to our global markets.

About PriceLabs:

PriceLabs is a revenue management solution for the short-term rental and hospitality industry, founded in 2014 and headquartered in Chicago, IL. Our platform helps individual hosts and hospitality professionals optimize their pricing and revenue management, adapting to changing market trends and occupancy levels.

With dynamic pricing, automation rules, and customizations, we manage pricing and minimum-stay restrictions for any portfolio size, with prices automatically uploaded to preferred channels.

Every day, we price over 700,000+ listings globally across 150+ countries, offering world-class tools like the Base Price Help and Minimum Stay Recommendation Engine.

In 2026, we scaled to;

• 700K+ listings
• 160+ integrations
• 150+ countries
• 300+ globally remote team
• 80K+ customers worldwide
• 40% diversity

Industry awards won:

• SaasBoomi 2021
• The Shortyz 2020
• The Shortyz 2023
• STRive Awards 2025
• STRive Awards 2026

We continue to grow exponentially, backed by a strong team to take us to the next level.

Why join PriceLabs?

• Work with an industry-leading product that has thousands of customers worldwide, and our customers love the product! (NPS in the 70s,Customer reviews here)
• Work with a global team (18 countries and counting) of passionate individuals that accept open communication, empowerment, and a shared focus on customer success.
• We are a freemium product, so marketing leads the charge on customer acquisition.
• We are a remote-first organization and accept work from home as the norm.

PriceLabs is an equal opportunity employer. We are committed to providing equal opportunity in all aspects of employment. We do not discriminate on the basis of race, colour, religious creed, national origin, ancestry, sex, age, veteran status, marital status or physical challenges.