SEM Strategy Lead: Paid Search and Client Growth

Semdispatch; New York, Northern (NY, KY); Hybrid; USD 120,000 - 180,000; Full time

Job summary

PMG is seeking an SEM Lead to shape search marketing strategy for its clients, based in Dallas, TX or New York, NY, on-site. You will lead a cross-functional team across media, creative and analytics, and monitor and optimise search campaign performance against client budgets and goals.

Responsibilities include leading the implementation of paid search strategies, building detailed client reports on key metrics, and managing relationships with search platform partners to stay close to innovation

Responsibilities

• Monitor and optimise search campaign performance against client budgets and goals.
• Lead the implementation of paid search strategy.
• Build detailed client reports on key metrics.
• Manage relationships with search platform partners.

Job description

PMG is seeking an SEM Lead to shape search marketing strategy for its clients, based in Dallas, TX or New York, NY, on-site. You will lead a cross-functional team across media, creative and analytics, and monitor and optimise search campaign performance against client budgets and goals.

Responsibilities include leading the implementation of paid search strategies, building detailed client reports on key metrics, and managing relationships with search platform partners to stay close to innovation