SEM Growth Architect — Paid Acquisition

Socket.dev; Tempe (AZ); On-site; USD 32,000 - 48,000; Full time

Benefits offered by this job

Health insurance

RSUs

Paid time off

Parental leave

Job summary

Amazon Relay is seeking a driven Paid Acquisition Marketing Specialist to own and scale our paid search efforts. This role focuses on SEM as the primary engine, with responsibility for a multi-million dollar SEM channel and KPI ownership.

The ideal candidate combines analytical rigor with creative, technology-driven approaches to optimize campaigns, reporting, and forward-looking strategies. This is a high-impact, data-driven role within the Relay Acquisition Marketing team.

Qualifications

• 1+ years in Search Engine Marketing, digital marketing, or data analysis.
• Experience managing Google Ads and Microsoft Ads accounts.
• Bachelor's degree in marketing, communications, business, or equivalent.
• Strong analytical and reporting capabilities with a data-driven mindset.

Responsibilities

• Own end-to-end SEM campaigns across Google Ads and Microsoft Ads.
• Perform keyword research, bid strategy, and negative keyword governance.
• Develop and test ad copy, extensions, and landing pages with A/B testing.
• Create periodic performance reports with insights and recommendations.

Skills

SEM

Data Analysis

GA4

Google Ads

Microsoft Ads

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

Microsoft Ads

GA4

Performance Planner

Job description

Amazon Relay is seeking a driven Paid Acquisition Marketing Specialist to own and scale our paid search efforts. This role focuses on SEM as the primary engine, with responsibility for a multi-million dollar SEM channel and KPI ownership.

The ideal candidate combines analytical rigor with creative, technology-driven approaches to optimize campaigns, reporting, and forward-looking strategies. This is a high-impact, data-driven role within the Relay Acquisition Marketing team.