Salesperson - Audi Birmingham

Sonic Automotive; Irondale (AL); On-site; USD 150,000 - 220,000; Full time

Job summary

Sonic Automotive is seeking an Automotive Sales Associate to help customers choose vehicles, provide model information, and ensure a positive buying experience. You will conduct test drives, explain financing options, and negotiate sales while focusing on customer satisfaction and repeat business.

The role offers commission-based pay with potential to earn substantial income and opportunities to grow within a fast-paced dealership environment.

Qualifications

• Excellent communication and interpersonal skills.
• Enthusiasm for automobiles and helping customers.
• Ability to work effectively in a fast-paced environment.
• High School Diploma or equivalent.
• Valid driver's license with clean driving record.
• Authorized to work in the USA; pass pre-employment checks.

Responsibilities

• Greet and assist customers to understand needs and recommend vehicles.
• Conduct test drives to showcase features and performance.
• Explain financing options and trade-ins; guide customers through the sales process.
• Negotiate and finalize sales in a transparent manner.
• Follow up with customers after the sale to ensure satisfaction.

Skills

Communication skills

Interpersonal skills

Fast-paced environment

Enthusiasm for automobiles

Education

High School Diploma or equivalent

Job description

Job Description

As an Automotive Sales Associate, you will play a key role in assisting customers with their vehicle purchase, providing information about available models, and ensuring a positive buying experience. Your enthusiasm for automobiles and excellent communication skills will contribute to the success of our sales department.

Duties and Responsibilities

• Greet and assist customers in a friendly and professional manner to understand customers' needs and preferences and recommend suitable vehicles.
• Conduct test drives to showcase features and performance.
• Stay up-to-date on the features, specifications, and pricing of all available vehicle models to provide accurate and detailed information to customers.
• Guide customers through the sales process, including vehicle selection, financing options, and trade‑ins.
• Negotiate and finalize sales agreements in a transparent and customer‑friendly manner.
• Follow up with customers after the sale to ensure satisfaction and address any concerns.
• Build and maintain positive relationships with customers for potential repeat business and referrals.
• Collaborate with other sales team members and departments to ensure a seamless customer experience.
• Participate in sales meetings and training sessions to enhance product knowledge and sales skills.
• Work toward achieving individual and team sales targets.
• Utilize effective sales techniques to maximize sales opportunities.

Qualifications

• Excellent communication and interpersonal skills.
• Enthusiasm for automobiles and a genuine interest in helping customers.
• Ability to work effectively in a fast‑paced environment.
• High School Diploma or equivalent.
• Valid driver's license and a clean driving record.
• All applicants must be authorized to work in the USA.
• All applicants must be able to demonstrate ability to pass pre‑employment testing, including background checks, MVR, drug test, and valid driver's license.

Nice‑to‑Have Experience

• Previous experience in automotive sales.
• Strong negotiation and closing skills.

Compensation (draw plus commission)

• Commission-based plan with potential to earn $150,000 - $220,000+ a year (if meeting and exceeding sales goals).