Sales Operations Specialist

Technicolor Games; United States; On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k) plan

Job summary

An innovative player in the gaming industry is on the lookout for a Sales Operations & Demand Generation Specialist. This role is pivotal in driving sales growth by identifying high-quality leads and executing strategic campaigns. You will collaborate closely with sales, marketing, and operations teams to ensure the Business Development unit is equipped with the right tools and intelligence. If you have a passion for games and a knack for data-driven decision-making, this is the perfect opportunity to make a significant impact in a fast-paced, dynamic environment.

Qualifications

• 3+ years in sales operations or demand generation, preferably in games or media.
• Strong organizational skills and ability to manage multiple campaigns.

Responsibilities

• Identify and enrich leads using tools like LinkedIn Sales Navigator and Apollo.
• Design and execute outbound email sequences in collaboration with Business Development.

Skills

Sales Operations

Demand Generation

Lead Research

Project Management

Data Analysis

Written Communication

Education

Bachelor's Degree

Tools

HubSpot CRM

LinkedIn Sales Navigator

Apollo

ZoomInfo

Job description

This range is provided by Technicolor Games. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$70,000.00/yr - $100,000.00/yr

Role Overview

We are seeking a Sales Operations & Demand Generation Specialist to help fuel our sales engine by identifying high-quality leads, building and enriching contact databases, and executing strategic outbound campaigns. This role blends research, data hygiene, campaign execution, and marketing operations, ensuring our Business Development team is equipped with the right intelligence, content, and tools to win new business. You’ll work closely with sales, marketing, and operations to drive pipeline growth by identifying buyer personas, sourcing decision-maker contacts, and building a repeatable, data-informed outbound process.

Key Responsibilities

Lead Research & Prospecting

• Use tools like LinkedIn Sales Navigator, Apollo, ZoomInfo, and web scraping to identify and enrich leads aligned to our Ideal Customer Profile (ICP).
• Build and manage lists of key decision-makers across Art, Production, Outsourcing, and Engineering departments at game studios globally.
• Identify and tag personas (e.g., Art Directors, Outsourcing Managers, Heads of Production) and map them to relevant service needs.
• Own and maintain the hygiene of our HubSpot CRM: tagging leads, updating contact records, ensuring correct stage assignment, and syncing campaign data.
• Design and execute outbound email sequences and multi-touch cadences in collaboration with Business Development.
• Build dashboards and reports to track campaign performance, engagement, and pipeline contribution.

Campaign Execution

• Support strategic email and LinkedIn outreach campaigns targeting studios of all sizes, from indie to AAA.
• Write, proof, and schedule outbound messages using templates aligned to client verticals or service lines (Cinematics, VFX, Environment, Characters, etc.).
• Align messaging to pain points and value propositions across regions (e.g., Japan, North America, Europe).
• Work cross-functionally with the marketing and operations teams to develop case studies, update portfolio links, and ensure outbound material is tailored and relevant.
• Coordinate updates to the website, product one-pagers, and outbound decks as needed.
• Monitor industry news and game releases to support opportunistic outreach campaigns.

Ideal Experience & Skills

• 3+ years in sales operations, demand generation, or lead research, preferably in games, media, or digital production services.
• Familiar with HubSpot and Sugar CRM, LinkedIn Sales Navigator, and at least one lead scraping or enrichment platform (e.g., Apollo, Snov.io).
• Strong organizational and project management skills; able to manage multiple campaigns and meet deadlines.
• Excellent written English and attention to detail, especially for outbound communications.
• Data-driven mindset with the ability to extract insights and optimize outreach performance.
• Self-starter who thrives in a fast-paced, remote-first global environment.
• Passion for games, storytelling, and helping creative teams succeed.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales, Marketing, and Business Development

• Industries

  Computer Games

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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