Sales Manager

Valentine Roofing Inc.; Washington (District of Columbia); On-site; USD 150,000 - 250,000; Full time

Job summary

Valentine Roofing Inc. in Washington, DC seeks a dynamic Sales Manager to lead a team of Project Advisors selling residential exterior remodeling. You will drive sales performance, coach field teams, and partner with leadership to scale our buyer-focused sales process.

You will oversee forecasting, KPI tracking, and pipeline management, while spending substantial time in the field with advisors. A proven track record in residential sales and team development is essential.

Qualifications

• Minimum 5 years of residential home improvement sales experience.
• At least 2 years managing and developing a sales team.
• Strong knowledge of roofing, siding, windows, doors, gutters.
• Experience forecasting, KPIs and sales pipelines.
• Excellent communication and leadership skills.
• Willingness to spend multiple days weekly in the field.
• Valid driver’s license with suitable motor vehicle record.

Responsibilities

• Lead and develop a growing team of Project Advisors.
• Coach, train, and conduct field ride-alongs and meetings.
• Ensure consistent execution of the sales process.
• Partner with Marketing, Production, Customer Experience, Finance, and leadership.
• Monitor KPIs, forecast, and manage the sales pipeline.

Skills

Residential home improvement sales

Team leadership

Coaching

KPIs & forecasting

In-home sales process

Field-based selling

Communication skills

Travel flexibility

Job description

JOB OVERVIEW

The Sales Manager leads and develops a growing team of Project Advisors selling residential exterior remodeling projects across our markets. Reporting directly to company leadership, this role drives sales performance, coaches team members in the field, strengthens accountability, and helps build a scalable sales organization capable of supporting continued company growth. The Sales Manager is part of a collaborative, agile team working collectively to fulfill our mission of saving our communities from unscrupulous contractors.

KEY RESPONSIBILITIES

Team Leadership & Development

• Manages, coaches, and develops a growing team of Project Advisors.
• Conducts coaching sessions, ride-alongs, field training, and team meetings.
• Helps recruit, onboard, and develop future sales leaders.

Performance & Accountability

• Establishes performance expectations and accountability around activity, sales results, customer experience, and professionalism.
• Builds and reinforces a culture of accountability, professionalism, and continuous development.
• Protects the customer experience while driving growth and performance.

Sales Process & Execution

• Ensures consistent execution of the company's sales process across the team.
• Partners with Marketing, Production, Customer Experience, Finance, and leadership teams.

Sales Management & Performance Tracking

• Monitors KPIs including lead issuance, appointments, close rates, revenue, financing, and cancellations.
• Creates forecasts, manages pipeline performance, and identifies sales improvement opportunities.

REQUIREMENTS

• Minimum 5 years of residential home improvement sales experience, including at least 2 years managing and developing a sales team.
• Strong knowledge of roofing, siding, windows, doors, gutters, and residential exterior remodeling.
• Demonstrated success improving individual and team sales performance.
• Strong understanding of in-home residential sales and coaching sales professionals through the full sales process.
• Experience managing KPIs, forecasting, and sales pipelines.
• Excellent communication, leadership, and coaching skills.
• Ability to spend multiple days per week in the field with Project Advisors.
• Ability to travel throughout the company's service area.
• Valid driver's license with a motor vehicle record that meets company policy.
• Experience scaling a sales organization, recruiting talent, and implementing repeatable sales processes preferred.

COMPENSATION & BENEFITS

CompensationBase Salary: Competitive base salary.Bonus: Quarterly performance bonuses.Earning Potential: Expected total annual compensation of $150,000 to $250,000.Support and GrowthCompany-provided CRM and sales tools.A field-based leadership position with autonomy, supported by company leadership and training.BenefitsOpportunities for professional growth and development tied to your personal interestsA transparent, supportive, and collaborative work environmentThe chance to make a positive impact on our communities and the environmentCompetitive: Health, dental, and vision coverage; PTO; Paid Holidays; Life Insurance; 401k with match