Sales Manager

Bergey's; Souderton (Montgomery County); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Vacation and PTO time

401k with profit sharing

Medical, Dental and Vision insurance

Employee Discount

Opportunities for Advancement

Employee Referral Program

Job summary

Bergey’s Automotive Group in Souderton, PA is seeking a fun, energetic Sales Manager to lead a driven sales team and elevate the customer experience. You will coach, motivate, and develop staff while driving sales performance and profitability.

The successful candidate will foster a high-energy environment, set clear expectations, and collaborate with Finance, Service, and other departments to ensure dealership success. Equal opportunity employer.

Qualifications

• Previous automotive sales and/or sales management experience.
• Proven ability to lead, motivate, coach, and develop a sales team.
• Strong communication and interpersonal skills.
• Goal-oriented with a passion for sales and achieving results.
• Strong understanding of the automotive sales process.
• Ability to work in a fast-paced, team-oriented environment.
• Strong organizational and problem-solving skills.
• Positive, energetic personality with a passion for people and leadership.
• Valid Driver's License.

Responsibilities

• Lead, motivate, coach, and develop the sales team to achieve individual and dealership goals.
• Create a positive, energetic, and team-oriented sales environment.
• Set clear expectations and hold team members accountable for performance.
• Provide ongoing coaching, training, and development to sales team members.
• Assist sales consultants with customer interactions, negotiations, and closing deals.
• Monitor daily, monthly, and annual sales performance and develop strategies to achieve goals.
• Drive sales volume, profitability, customer retention, and customer satisfaction.
• Maintain strong knowledge of current vehicle products, features, incentives, and programs.
• Monitor inventory and ensure vehicles are properly displayed, priced, and merchandised.
• Stay informed on market conditions, competition, and customer demand.
• Build and maintain strong relationships with customers to encourage repeat and referral business.
• Work collaboratively with Finance, Service, Parts, and other dealership departments.
• Monitor customer satisfaction and take action to address concerns and improve the customer experience.
• Ensure compliance with all federal, state, and local laws governing automotive sales.
• Participate in manager meetings, training, and Automotive Group initiatives as requested.
• Lead by example and be willing to jump in and support the team when needed.
• Maintain a professional appearance and positive attitude.
• Perform other duties as assigned.

Skills

Leadership

Motivation

People development

Communication

Customer experience

Sales management

Job description

Bergey’s Automotive Group is looking for a fun, energetic, and driven Sales Manager to join our team! We’re looking for a leader who knows how to motivate people, drive results, and create a positive, high-energy environment where employees can grow and succeed.

If you’re a hands‑on leader who loves the automotive business, enjoys developing people, and has a passion for sales and customer experience, we want to meet you!

Bergey’s Inc. is a family‑owned business that has been servicing our customers’ needs since 1924. Today, our company has over 50 locations and more than 1,800 team members across Pennsylvania, Delaware, Maryland, and New Jersey. Our family of automobile, truck, and tire companies continues to grow while maintaining the values that have made Bergey’s successful for more than 100 years. Visit us at www.bergeys.com to learn more about our company.

We strive to provide an environment for our associates and customers that is welcoming, transparent, and forward‑thinking. Our employees are our greatest asset. We promote and develop individual strengths, as well as grow our employees personally and professionally. Together, we can make a difference.

Benefits

We offer a generous benefit package including:

• Vacation and PTO time
• Paid Holidays
• 401k with profit sharing
• Medical, Dental and Vision insurance
• Employee Assistance Program
• FSA and HSA Plans
• Life Insurance
• Opportunities for Advancement
• Employee Referral Program
• Employee Discount

Summary

The Sales Manager is responsible for leading, coaching, and developing the sales team while driving sales performance, profitability, customer satisfaction, and overall dealership success.

We are looking for a high-energy, people-focused leader who can set clear expectations, hold the team accountable, and create a fun, competitive, and successful sales environment.

The ideal candidate will lead by example, build strong relationships with customers and employees, and work closely with dealership and Automotive Group leadership to achieve sales and performance goals.

Essential Duties

• Lead, motivate, coach, and develop the sales team to achieve individual and dealership goals
• Create a positive, energetic, and team‑oriented sales environment
• Set clear expectations and hold team members accountable for performance
• Provide ongoing coaching, training, and development to sales team members
• Assist sales consultants with customer interactions, negotiations, and closing deals
• Monitor daily, monthly, and annual sales performance and develop strategies to achieve goals
• Drive sales volume, profitability, customer retention, and customer satisfaction
• Maintain strong knowledge of current vehicle products, features, technology, incentives, and programs
• Monitor inventory and ensure vehicles are properly displayed, priced, and merchandised
• Stay informed on market conditions, competition, and customer demand
• Build and maintain strong relationships with customers to encourage repeat and referral business
• Work collaboratively with Finance, Service, Parts, and other dealership departments
• Monitor customer satisfaction and take action to address concerns and improve the customer experience
• Ensure compliance with all federal, state, and local laws governing automotive sales
• Participate in manager meetings, training, and Automotive Group initiatives as requested
• Lead by example and be willing to jump in and support the team when needed
• Maintain a professional appearance and positive attitude
• Perform other duties as assigned

What We’re Looking For

• Previous automotive sales and/or sales management experience
• Proven ability to lead, motivate, coach, and develop a sales team
• Strong communication and interpersonal skills
• Goal‑oriented with a passion for sales and achieving results
• Strong understanding of the automotive sales process
• Ability to work in a fast‑paced, team‑oriented environment
• Strong organizational and problem‑solving skills
• Positive, energetic personality with a passion for people and leadership
• Ability to create a fun, competitive, and accountable team culture
• Valid Driver's License

Successful completion of pre‑employment background checks and drug test required.

Bergey’s is an Equal Opportunity Employer.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.