Sales Manager

Stu's Home Improvement Outlet; Dubuque (IA); On-site; USD 90,000 - 140,000; Full time

Benefits offered by this job

Health insurance

401(k)

Paid time off

Relocation assistance

Vision insurance

Job summary

Stu's Home Improvement Outlet in Dubuque, Iowa seeks a proven General Manager to lead high-ticket retail sales, build a winning team, supervise marketing, and drive profitability.

You will personally close large transactions, grow monthly sales toward the $400,000+ target, train staff in financing and protection products, and manage showroom execution, inventory, and customer experience.

Qualifications

• Minimum 3 years of high-ticket retail with 2+ years of management experience in furniture
• Documented success closing high-value transactions
• Experience recruiting and developing commissioned sales teams
• Proven ability to improve sales performance and hold employees accountable
• Strong leadership, communication, presentation, and customer relationship skills
• Working knowledge of retail financing and sales performance metrics
• Ability to work on-site in Dubuque, Iowa
• Availability for 60+ hour weeks during growth phase

Responsibilities

• Personally assist in closing difficult high-ticket transactions.
• Improve showroom conversion rates, average ticket, and gross profit.
• Develop repeat customers, referrals, and new sales opportunities.
• Train salespeople to confidently present financing and protection products.
• Recruit, interview, hire, onboard, and train commissioned sales professionals.
• Develop multiple salespeople capable of producing $60,000+ monthly.
• Conduct daily sales coaching and performance reviews.
• Establish accountability for follow-up, lead generation, and closing.
• Make appropriate hiring, disciplinary, and termination decisions.

Skills

Leadership

Communication

Sales management

Recruiting

Coaching

Customer relationships

Retail financing

Performance metrics

Job description

General Manager – High-Ticket Retail Sales & Operations

Company: Stu's Home Improvement Outlet

Job Type: Full-Time, Management

Compensation: Base salary plus performance-based incentives. Compensation negotiable based on verified experience and accomplishments.

WE ARE HIRING A SALES BUILDER, NOT JUST A GENERAL MANAGER.

Stu's Home Improvement Outlet is a growing discount home improvement retailer specializing in furniture, appliances, mattresses, flooring, doors, cabinets, liquidation merchandise, scratch-and-dent products, and open-box inventory.

We are seeking a proven General Manager who can create sales, build a winning team, supervise marketing, and make the business more profitable.

Our objective is to grow our Dubuque location to $400,000+ in monthly sales while improving gross profit, inventory turnover, customer experience, and operating efficiency.

Your Responsibilities

• Personally assist in closing difficult high-ticket transactions.
• Improve showroom conversion rates, average ticket, and gross profit.
• Develop repeat customers, referrals, and new sales opportunities.
• Train salespeople to confidently present financing and protection products.
• Recruit, interview, hire, onboard, and train commissioned sales professionals.
• Develop multiple salespeople capable of producing $60,000+ monthly.
• Conduct daily sales coaching and performance reviews.
• Establish accountability for follow-up, lead generation, and closing.
• Make appropriate hiring, disciplinary, and termination decisions.

Marketing & Revenue Generation

• Supervise the Social Media & Marketing Manager.
• Develop promotions, events, advertising campaigns, and traffic-generation strategies.
• Understand Facebook Marketplace, paid social advertising, and video marketing.
• Monitor advertising effectiveness and lead-to-sale conversion.
• Ensure salespeople actively generate their own customer opportunities.

Merchandising & Operations

• Manage furniture, appliance, mattress, flooring, and home improvement sales.
• Oversee showroom layout, product presentation, and merchandising.
• Coordinate receiving, warehouse operations, deliveries, and customer service.
• Understand open-box, liquidation, overstock, and scratch-and-dent inventory.
• Improve inventory turnover while protecting gross margins.
• Monitor payroll, operating expenses, and financial performance.

Financing & Additional Revenue

• Understand retail financing and lease-to-own programs.
• Increase appropriate sales of extended warranties and protection plans.
• Promote fabric protection, accessories, delivery, and installation services.
• Ensure accurate pricing, invoicing, and discount approvals.

Required Qualifications

• Minimum 3 years of high-ticket retail with a minimum of TWO YEARS of Management Experience in Furniture leading a volume of at least $4,000,000 annually.
• Documented success personally closing high-value transactions.
• Demonstrated experience recruiting and developing commissioned sales teams.
• Proven ability to improve sales performance and hold employees accountable.
• Strong leadership, communication, presentation, and customer relationship skills.
• Working knowledge of retail financing and sales performance metrics.
• Ability to work on-site in Dubuque, Iowa.
• Availability for a demanding initial growth phase, potentially requiring 60+ hours weekly, followed by a more sustainable schedule as the team develops.

Preferred Experience

We strongly encourage applications from leaders with experience at furniture retailers, appliance retailers, mattress retailers, liquidation outlets, scratch-and-dent appliance stores, and related businesses.

Experience with Ashley, Slumberland, Furniture Row, Nebraska Furniture Mart, American Freight, or similar retailers is particularly relevant.

Experienced Automotive General Sales Managers with outstanding recruiting and closing skills are desired with furniture backgrounds,

Why Join Us?

This is an opportunity to work directly with ownership and take responsibility for building a stronger, more profitable retail business.

You will have the opportunity to develop your own team, improve the sales operation, and contribute to future company growth.

We are looking for someone who can show us what they have accomplished, explain how they accomplished it, and demonstrate how they will do it again.

• 401(k)
• Health insurance
• Paid time off
• Relocation assistance
• Vision insurance

Experience:

• Commission Based Sales Mgmt: 3 years (Required)