Sales Forecasting & Analytics Analyst

Vitamin Well Group; Los Angeles (CA); On-site; USD 70,000 - 80,000; Full time

Job summary

Vitamin Well USA is seeking a Sales Analyst to support forecasting, account planning, and commercial reporting across retail, distribution, and e-commerce. You will deliver data-driven insights, maintain accurate forecasts, and communicate risks and opportunities to sales and leadership.

You will work with Sales, Operations, and Finance to improve visibility across accounts, SKUs, launches, and promotions, ensuring data accuracy and actionable guidance for decision-making.

Qualifications

• 3–5+ years of experience in sales forecasting, sales operations, commercial planning, demand planning, customer reporting, or a related analytical role.
• Strong analytical skills with the ability to translate data into clear business insights and recommendations.
• Excellent attention to detail with the ability to identify trends, inconsistencies, risks, and opportunities.
• Strong organizational skills with the ability to manage multiple priorities, customers, and projects simultaneously.
• Excellent written and verbal communication skills, with the ability to present complex information clearly to both technical and non-technical audiences.
• Proven ability to collaborate cross-functionally with Sales, Operations, Finance, Demand Planning, and leadership.
• A commercial mindset with the ability to balance customer needs, business priorities, and data-driven decision-making.
• A proactive, continuous improvement mindset with a focus on streamlining reporting and planning processes.
• Advanced proficiency in Microsoft Excel, including formulas, pivot tables, dashboards, and reporting.
• Proficiency in Microsoft PowerPoint for developing customer presentations and business updates.
• Experience working with large datasets and building reporting tools that support business decision-making.
• Familiarity with retailer, distributor, and customer sales data.
• Experience with forecasting or demand planning systems (such as Confido or similar platforms) is preferred.
• Experience supporting customer planning, forecasting, promotions, product launches, and account reporting is preferred.
• Experience in the consumer packaged goods (CPG), retail, wholesale, distribution, or food & beverage industry is preferred.
• Experience using syndicated market data platforms such as SPINS, Circana, Nielsen, or similar is preferred.
• Familiarity with customer onboarding documentation, EDI processes, vendor portals, and internal reporting systems is a plus.

Responsibilities

• Build, maintain, and update sales forecasts by account, SKU, product family, and time period.
• Analyze historical sales, customer trends, seasonality, and commercial inputs to improve forecast accuracy.
• Monitor forecast versus actual performance and identify risks, gaps, and opportunities.
• Prepare sales reports, dashboards, forecast guidance, and performance summaries to support account planning and business decisions.
• Analyze order patterns, demand spikes, and SKU/customer performance to proactively identify issues and opportunities.
• Support new product launches, seasonal planning, and promotional analysis, including ROI and post-promotion reporting.
• Partner with Sales, Operations, Demand Planning, and Finance to align forecasts with supply plans and business priorities.
• Prepare customer presentations, commercial updates, and leadership reporting.
• Assist with customer onboarding, vendor setup, EDI documentation, W‑9s, payment details, and related account documentation.
• Continuously improve reporting processes, data accuracy, and commercial visibility across the business.

Skills

Sales forecasting

Sales operations

Demand planning

Customer reporting

Data analysis

Cross-functional collaboration

Communication

Excel

PowerPoint

Project management

Tools

Confido

SPINS

Circana

Nielsen

Job description

Vitamin Well USA is seeking a Sales Analyst to support forecasting, account planning, and commercial reporting across retail, distribution, and e-commerce. You will deliver data-driven insights, maintain accurate forecasts, and communicate risks and opportunities to sales and leadership.

You will work with Sales, Operations, and Finance to improve visibility across accounts, SKUs, launches, and promotions, ensuring data accuracy and actionable guidance for decision-making.