Sales Director, Multi-Platform Revenue Growth

Gray Media, Inc.; Lawton (OK); On-site; USD 95,000 - 150,000; Full time

Job summary

Gray Media, Inc. is seeking a Director of Sales to lead local media sales for KSWO-TV in Lawton, OK and KAUZ in Wichita Falls, TX.

You will recruit, coach, and motivate a high-performing sales team while driving revenue growth across broadcast, digital, and emerging platforms to deliver strong ROI for clients. You’ll own the full revenue picture, partner with corporate teams, set strategy, and forecast performance.

Qualifications

• Minimum of 5 years of local media sales experience.
• Minimum of 3 years in sales leadership or management.
• Demonstrated success in strategic planning and revenue growth.
• Experience selling across broadcast and digital platforms preferred.
• Must meet driving requirements and have a valid driver's license.

Responsibilities

• Lead all local sales strategy across broadcast, digital, and emerging platforms.
• Recruit, coach, and develop a motivated, high-performing sales team.
• Drive new local direct business and uncover growth opportunities.
• Own all aspects of advertising revenue with a focus on client ROI and long-term growth.
• Help expand and adopt new products and capabilities as they emerge.
• Bring structure and oversight to sales systems, processes, and forecasting.
• Set clear expectations, goals, and accountability across the team.
• Foster a culture of collaboration, positivity, urgency, and results.
• Partner with station and corporate teams to align strategy and execution.

Skills

Local media sales

Sales leadership

Client relationship building

Education

College degree

Tools

Wide Orbit

Matrix

Microsoft Office

Job description

Gray Media, Inc. is seeking a Director of Sales to lead local media sales for KSWO-TV in Lawton, OK and KAUZ in Wichita Falls, TX.

You will recruit, coach, and motivate a high-performing sales team while driving revenue growth across broadcast, digital, and emerging platforms to deliver strong ROI for clients. You’ll own the full revenue picture, partner with corporate teams, set strategy, and forecast performance.