Media Sales Executive: Digital & TV Advertising

Gray Television, Inc.; Sherman (TX); On-site; USD 60,000 - 100,000; Full time

Job summary

KXII-TV/Gray Media is seeking a Media Executive to drive new direct business revenue in North Texas and Southern Oklahoma. You will solicit new advertisers and grow the share of existing clients across digital advertising, TV airtime, and related services.

Responsibilities include owning the full sales cycle, maintaining a robust pipeline, and delivering revenue against targets while collaborating with multiple departments to deliver effective marketing solutions.

Qualifications

• Previous outside sales experience preferred.
• Knowledge of digital marketing platforms is ideal.
• Ability to learn in a fast-paced and changing environment.
• Strong sales skills with the ability to create effective sales promotions.
• Adaptable and effective negotiating skills.
• Excellent organizational, multi-tasking, and problem-solving skills.

Responsibilities

• Research opportunities in your market, generate or follow through on sales leads.
• Own the full sales cycle from prospect to close and meet new business revenue and budget goals.
• Provide expert insights, recommendations, and consultancy to build productive, long-lasting relationships.
• Maintain a consistent pipeline of new advertising prospects and forecast with accuracy monthly in our CRM platform.
• Create and present marketing recommendations to advertisers’ key decision-makers in person and virtually.
• Meet or exceed sales expectations, goals, and budgets.
• Communicate and collaborate effectively internally across all KXII 12 Media departments and support staff.

Skills

Outside sales

Digital advertising

CRM / Salesforce

Negotiation

Account management

Education

Bachelor's degree

Tools

CRM software (Salesforce)

Job description

KXII-TV/Gray Media is seeking a Media Executive to drive new direct business revenue in North Texas and Southern Oklahoma. You will solicit new advertisers and grow the share of existing clients across digital advertising, TV airtime, and related services.

Responsibilities include owning the full sales cycle, maintaining a robust pipeline, and delivering revenue against targets while collaborating with multiple departments to deliver effective marketing solutions.