Sales Development Representative: GTM Builder for AI Startup

Trench Legal; United States; On-site; USD 52,000 - 78,000; Full time

Benefits offered by this job

Healthcare benefits

Job summary

Trench Legal, an AI-powered case preparation platform for personal injury firms, is hiring its first SDR to work directly with the founder. This hands-on role focuses on outbound outreach, qualifying prospects, and scheduling product demos to shape our go-to-market motion.

You will build targeted lists, run high-volume calls and emails, refine messaging, collaborate on scripts, and help establish the playbook for future sales hires.

Qualifications

• Bachelor's degree in Business, communication or a related field.
• Experience in outbound sales, SaaS, or legal tech is helpful but not required.
• Strong written and verbal communication skills.
• Willingness to learn quickly and iterate.
• Ability to turn objections into messaging improvements.

Responsibilities

• Build and manage targeted prospect lists of law firms.
• Make high-volume outbound calls and run personalized emails and LinkedIn outreach.
• Qualify prospects, understand their workflows, and schedule product demonstrations.
• Work closely with the founder on messaging, positioning, scripts, and sales strategy.
• Test new channels and turn what works into a repeatable outbound playbook.
• Track activity, conversations, objections, and pipeline in our CRM.
• Share market feedback that influences product and go-to-market strategy.
• Help establish the processes and tools future sales hires will use.

Skills

Communication skills

Outbound sales

Ownership

Curiosity about customers

Feedback-based messaging

Work without playbook

Education

Bachelor's degree in Business, communication or related field

Tools

CRM

Job description

Trench Legal, an AI-powered case preparation platform for personal injury firms, is hiring its first SDR to work directly with the founder. This hands-on role focuses on outbound outreach, qualifying prospects, and scheduling product demos to shape our go-to-market motion.

You will build targeted lists, run high-volume calls and emails, refine messaging, collaborate on scripts, and help establish the playbook for future sales hires.