Sales Account Executive

Nexstar Media; Sherwood Forest (MS); Vor Ort; USD 40.000 - 65.000; Vollzeit

Zusammenfassung

Nexstar Media is looking for aSales Account Executive to drive television advertising revenue. You will establish relationships with local businesses, call on agencies and prospects, and present tailored advertising solutions across multiple media channels.

The role requires a Bachelor’s degree and at least one year of sales experience; a valid driver's license is essential. You will work with station personnel to develop impactful advertising schedules and campaigns.

Qualifikationen

• Bachelor's degree in Marketing, Advertising or Mass Communications, or related field, or an equivalent combination of education and work-related experience.
• Minimum one year's experience in sales, preferably in the media field.
• Valid driver's license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Aufgaben

• Generate advertising revenue by calling on established agencies and cold-calling new prospects.
• Grow revenue by implementing strategies to consistently meet and exceed revenue goals.
• Establish credible relationships with the local business community.
• Make sales calls on existing and prospective clients.
• Prepare and deliver sales presentations to clients.
• Explain advertising rates and options for placement across media.
• Develop advertising schedules with clients and station personnel.
• Collaborate with clients and station staff to create effective advertisements.

Kenntnisse

Sales experience

Communication skills

Customer relationship management

Ausbildung

Bachelor's degree in Marketing, Advertising or Mass Communications, or related field

Jobbeschreibung

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.Implements strategies to consistently grow revenue and exceed revenue goals.Establishes credible relationships with local business community.Makes sales calls on existing and prospective clients.Maintains assigned accounts and develops new accounts.Prepares and delivers sales presentations to clients.Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.Provides clients with information regarding rates for advertising placement in all media.Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.Works with clients and station personnel to develop advertisements.Performs other duties as assigned.

Requirements & Skills :

• Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• Minimum one year's experience in sales, preferably in the media field.
• Valid driver's license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.