ROI-Driven SEM Specialist (Hybrid)

Profiles; Baltimore (MD); Hybrid; USD 77,000 - 94,000; Full time

Benefits offered by this job

Cutting-edge digital tools

Collaborative team environment

Job summary

Profiles in Baltimore, MD is hiring a SEM Specialist for a full-time hybrid role onsite on Tuesdays and Thursdays. You will develop and manage SEM and PPC campaigns while thinking strategically to maximize client ROI and investment impact.

Join a collaborative team environment and leverage cutting-edge digital marketing tools to drive performance for diverse clients across industries.

Qualifications

• Develop digital media strategies aligned with advertising goals.
• Experience in SEM campaign design, development, and management.
• Strong knowledge of Google Ads and Microsoft Ads platforms.
• Ability to interpret campaign reports and optimize performance.

Responsibilities

• Create and execute SEM and PPC display campaigns that maximize ROI.
• Analyze data and generate actionable insights to improve campaign performance.
• Manage bid strategies, keyword research, and ad copywriting.
• Collaborate with internal teams and clients to refine digital strategies.
• Stay current with trends and advancements in search engine marketing.

Skills

Digital media strategy

SEM campaign design

Google Ads & Microsoft Ads

Campaign reporting & optimization

Tools

Google Ads

Microsoft Advertising

Job description

Profiles in Baltimore, MD is hiring a SEM Specialist for a full-time hybrid role onsite on Tuesdays and Thursdays. You will develop and manage SEM and PPC campaigns while thinking strategically to maximize client ROI and investment impact.

Join a collaborative team environment and leverage cutting-edge digital marketing tools to drive performance for diverse clients across industries.