Robotics BD Leader – Consumer Industries (NE US)

ABB; Massachusetts; On-site; USD 120,000 - 180,000; Full time

Job summary

ABB in the US Robotics division is seeking a seasoned sales leader to expand our footprint in Consumer Industries, including warehousing, logistics, and food & beverage. The role focuses on building a high-quality sales pipeline, developing strategic customer relationships, and driving revenue growth with ABB as a key enabler of flexible, safe, and scalable automation.

The ideal candidate will blend technical knowledge with business development acumen and field sales experience in collaborative

Qualifications

• Bachelor’s degree in Engineering, Mechatronics, Business, or related field and 8+ years in industrial automation sales.
• Deep experience in food & beverage, warehousing, and logistics environments.
• Experience using Salesforce or similar CRM tools to manage a sales pipeline.
• Willingness to travel up to 50% within the U.S.
• Strong understanding of robotic applications in Consumer Industry environments (picking, packing, palletizing).
• Candidates must already have work authorization to work in the U.S.

Responsibilities

• Execute a strategic go-to-market plan to grow ABB’s pipeline and convert opportunities into sales across priority regions and industries.
• Identify and engage with end users, system integrators, machine builders, and channel partners to promote ABB’s collaborative robot portfolio in warehousing, logistics, and F&B environments.
• Collaborate with robotics channel partners and territory sales teams to support opportunity development and conduct technical discovery sessions and product demonstrations.
• Partner with marketing to implement targeted campaigns, regional events, and webinars; represent ABB at industry trade shows and automation events.
• Provide voice-of-customer feedback to product management and engineering to support portfolio evolution; maintain knowledge of competitive offerings and industry trends.

Skills

Sales experience

Business development

Technical aptitude

Communication skills

Education

Bachelor’s degree in Engineering

Tools

Salesforce

Job description

ABB in the US Robotics division is seeking a seasoned sales leader to expand our footprint in Consumer Industries, including warehousing, logistics, and food & beverage. The role focuses on building a high-quality sales pipeline, developing strategic customer relationships, and driving revenue growth with ABB as a key enabler of flexible, safe, and scalable automation.

The ideal candidate will blend technical knowledge with business development acumen and field sales experience in collaborative