Robotics B2B Product Marketing Manager (Hybrid, Boston)

sereact.ai; Boston (MA); Hybrid; USD 120.000 - 160.000; Vollzeit

Benefits dieser Stelle

[US benefits: health, dental andvision

401(k), PTO

Zusammenfassung

Sereact.ai in Boston is seeking a Product Marketing Manager to own positioning, messaging and go-to-market for North America. You will partner with Product, Sales and leadership in the US and Germany to shape how buyers see physical AI in industrial settings.

You will lead product launches, develop customer narratives, create collateral and enable Sales with demos and ROI-focused content. The role requires strong storytelling, competitive analysis, and translating complex technology into

Qualifikationen

• 5+ years in B2B product marketing
• Background in robotics, industrial automation, logistics or AI; experience with buyers in warehouse or manufacturing operations is a strong plus
• Degree in Business, Marketing, Engineering or a related field, or equivalent practical experience.

Aufgaben

• Define and own Sereact's positioning and messaging framework for our products, use cases and buyer personas. Adapt it for North American verticals, segments and key accounts. Help define the physical AI category and Sereact's place in it.
• Develop buyer-specific messaging for operations, engineering and executive buyers that is clear and backed by ROI. Turn technical capabilities into business outcomes that non-technical buyers can act on.
• Gather input from customers, internal teams, and the field, and feed it back into positioning, product priorities and go-to-market plans.
• Lead product launches end to end, from positioning and pricing input through internal readiness, sales enablement, campaigns and press, and measure how each launch performs.
• Build a library of case studies, videos and product collateral.
• Plan and create content for each stage of the buying process, including whitepapers, solution briefs, videos, webinars and blog posts, that explain our technology in terms of customer value.

Kenntnisse

Positioning

Messaging

Storytelling

Demos

Sales enablement

Public speaking

Analytical thinking

English fluency

Travel willingness

Ausbildung

Bachelor's degree in Business/Marketing/Engineering or related field

Jobbeschreibung

Sereact.ai in Boston is seeking a Product Marketing Manager to own positioning, messaging and go-to-market for North America. You will partner with Product, Sales and leadership in the US and Germany to shape how buyers see physical AI in industrial settings.

You will lead product launches, develop customer narratives, create collateral and enable Sales with demos and ROI-focused content. The role requires strong storytelling, competitive analysis, and translating complex technology into