Retention Marketing Solutions Architect

Macy's; Johns Creek (GA); On-site; USD 110,000 - 140,000; Full time

Benefits offered by this job

Health & wellness coverage

401(k) match

PTO & holidays

Learning & leadership development

Employee Resource Groups

Volunteer opportunities

Performance incentives

Annual merit review

EAP

Job summary

Macy’s is seeking a Specialist, Retention Marketing Solutions to lead retention marketing solutions architecture and improve customer experience across digital channels. You will collaborate with marketing, product, data science, and engineering to deploy scalable solutions and enhance operational efficiency.

In this role, you will drive strategy, manage vendor relationships, and ensure delivery of capabilities across Loyalty, CRM, and Analytics teams.

Qualifications

• Bachelor’s Degree required in engineering/computer science or related field.
• 5+ years delivering technical solution architecture across complex provider networks.
• Experience in product/technical program management, systems/business analysis, or related technology roles.
• Strong leadership and ability to navigate large cross-functional teams.
• Hands-on experience with outbound marketing channels (Email, SMS, Push) and personalization.
• Detail-oriented with strong project management and deadline-driven work.
• Familiar with APIs, web services, and SQL data validation.
• Proven ability to write data and process documentation and user stories.
• Excellent communication and stakeholder relationship skills.
• Digital marketing or retail experience preferred.

Responsibilities

• Architect and design marketing technology solutions connecting business and tech needs with usability and performance.
• Participate in architectural discussions with product and engineering to ensure successful deployment.
• Document solution requirements, use cases, and oversee cross-team implementation.
• Communicate effectively cross-functionally and with external partners.
• Identify impacts and optimize business processes to support new features.
• Analyze processes to automate and optimize marketing workflows.
• Monitor program metrics and provide insights for improvement.
• Collaborate with Loyalty, CRM, Digital, Analytics, and Retail Operations teams.
• Drive product roadmap and prioritization across vendor partners.
• Define and oversee delivery of strategic marketing capabilities.
• Evaluate vendors and designs to meet market trends.
• Foster a positive, collaborative team culture.

Skills

SQL & Data Analysis

ETL & Data Processing

CRM & Marketing Platforms

Analytics & Reporting

Data Integration & APIs

Cloud & Big Data

Data Governance & Compliance

Stakeholder Management

Data Storytelling & Visualization

Project Management & Documentation

Problem-Solving & Automation

Self-Starter & Adaptability

Education

Bachelor’s Degree in Engineering/Computer Science or related field

Tools

Informatica

Talend

Apache NiFi

Oracle

Hadoop

Snowflake

DB2

RESTful APIs

MuleSoft

Postman

AWS Redshift

S3

Google BigQuery

Azure Synapse

Tableau

Adobe Analytics

Job description

Macy’s is seeking a Specialist, Retention Marketing Solutions to lead retention marketing solutions architecture and improve customer experience across digital channels. You will collaborate with marketing, product, data science, and engineering to deploy scalable solutions and enhance operational efficiency.

In this role, you will drive strategy, manage vendor relationships, and ensure delivery of capabilities across Loyalty, CRM, and Analytics teams.