Retail Media Performance Lead — Assistant Manager

The Estée Lauder Companies Inc.; New York (NY); On-site; USD 80,000 - 120,000; Full time

Job summary

The Estée Lauder Companies Inc. is seeking an Assistant Manager for Retailer.com Performance Marketing in North America.

You will own day-to-day performance, execution, and optimization of retailer media programs for brands across NA, collaborating with Retail Media Networks, ELC Brand teams, and the agency of record to hit business goals. Role requires 3+ years in performance marketing within retail media/CPG, strong data-driven insights, and proven campaign optimization skills.

Qualifications

• 3+ years of experience in performance marketing within retail media or CPG.
• Hands-on experience activating and managing campaigns; Criteo experience a plus.
• Demonstrated ability to synthesize paid media campaign results into data-driven insights.
• Skilled in optimizing campaigns toward ROAS, CTR, and conversion metrics.
• Outstanding written and verbal communication skills with focus on data-driven communication.

Responsibilities

• Own day-to-day performance, execution, and optimization of Retailer.com media programs across an assigned portfolio of brands and retailers in North America.
• Plan strategically, manage agency of record, oversee creative, reporting, and cross-functional partnership.
• Serve as primary business owner for an assigned portfolio, partnering with Retail Media Networks, ELC Brand teams, and Agency of Record.
• Coordinate with brand teams to gather inputs, priorities, assets, claims, landing pages, SKUs, keywords, audiences, and promos.
• Maintain documentation of retailer requirements, campaign timelines, performance benchmarks, reporting cadences, and learnings.

Skills

Performance marketing

Campaign management

Data-driven insights

Campaign optimization

Communication

Proactive mindset

Tools

Excel

Criteo

Job description

The Estée Lauder Companies Inc. is seeking an Assistant Manager for Retailer.com Performance Marketing in North America.

You will own day-to-day performance, execution, and optimization of retailer media programs for brands across NA, collaborating with Retail Media Networks, ELC Brand teams, and the agency of record to hit business goals. Role requires 3+ years in performance marketing within retail media/CPG, strong data-driven insights, and proven campaign optimization skills.