Retail Media & Growth Strategy Lead

Danson USA, Inc.

Scottsdale (AZ)

On-site

USD 110,000 - 160,000

Full time

14 days+

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Job summary

W.C. Bradley Co. is seeking a Retail & Digital Media Strategy Manager to lead retailer.com and Amazon media strategy, planning, performance, and agency accountability across Walmart, Lowe’s, Home Depot, and Amazon.

The role partners with Sales and Brand to align media plans with selling periods, inventory, and commercial goals, while supporting Paid Search and Meta/ Social strategy. Location preference includes Atlanta, GA; Columbus, GA; or Scottsdale, AZ.

Qualifications

5+ years of experience in retail media, paid media, performance marketing, digital commerce or related experience; 6-8+ years preferred.
Strong hands-on experience with retailer media platforms including Walmart Connect, Lowe's Media Network, Home Depot Retail Media and Amazon Advertising is required.
Experience developing retail media strategies in partnership with Sales and Brand teams and connecting investment to retailer and commercial objectives.

Responsibilities

Own retailer.com and Amazon strategy, planning and performance across Walmart, Lowe's, Home Depot and Amazon.
Develop strategies that grow retailer.com and Amazon sales, strengthen retailer relationships and expand customer reach.
Partner with Sales and Brand to align retailer media plans with key selling periods, inventory, product priorities, messaging and commercial goals.
Understand retailer ecosystems, shopper behavior, search, display, and promo calendars.
Identify opportunities to improve ecommerce performance and business impact through media investment and optimization.