Retail Media Growth Analyst

Cibo Vita; Totowa (NJ); On-site; USD 65,000 - 85,000; Full time

Job summary

Nature’s Garden, flagship brand of Cibo Vita, is seeking a Retail Media Analyst to drive performance across our retail media ecosystem in Totowa, NJ. You will manage campaigns end-to-end on Instacart, Walmart Connect, Criteo, and more, translating data into ROI and market-share gains.

The ideal candidate has 1–3 years of experience with retail media networks, strong analytical skills, and proficiency in Excel and Looker Studio.

Qualifications

• Bachelor’s degree in Marketing, Business Analytics, or related field.

Responsibilities

• Campaign Management: Plan, launch, and optimize full‑funnel campaigns across retail media networks (Instacart, Walmart Connect, Criteo, Target Roundel, Sam’s Club MAP, ADUSA, Kroger).
• Performance Optimization: Monitor pacing, bids, budgets, and KPIs to improve ROAS, CTR, and media efficiency.
• Analytics & Reporting: Develop recurring performance reports with actionable insights for media and brand strategy.
• Cross‑Functional Collaboration: Partner with brand marketing, sales, and e‑commerce teams and agency partners.
• Audience & Creative Strategy: Identify audience opportunities and provide recommendations for testing and targeting refinements.
• Retailer Relationships: Act as day‑to‑day contact for retail media partners and align on deliverables.
• Budget Stewardship: Track and reconcile campaign budgets and pacing across channels.
• Innovation & Best Practices: Stay ahead of retail media capabilities and measurement tools.

Skills

Campaign management

Full-funnel strategy

Analytics

Data visualization

Cross-functional collaboration

Communication skills

Multi-tasking

Education

Bachelor's degree in Marketing or related field

Tools

Excel

Looker Studio

Power BI

Google Sheets

Job description

Nature’s Garden, flagship brand of Cibo Vita, is seeking a Retail Media Analyst to drive performance across our retail media ecosystem in Totowa, NJ. You will manage campaigns end-to-end on Instacart, Walmart Connect, Criteo, and more, translating data into ROI and market-share gains.

The ideal candidate has 1–3 years of experience with retail media networks, strong analytical skills, and proficiency in Excel and Looker Studio.