Retail Media Analyst: Optimize Campaigns & ROI

PetIQ

Eagle (ID)

On-site

USD 65,000 - 95,000

Full time

14 days+

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Job summary

PetIQ is seeking a Retail Media Analyst to support media campaigns across Amazon, Walmart, Chewy, Petco, PetSmart, and other key retail partners. You will plan, execute, optimize, and report on retail media campaigns while partnering with Brand, Sales, eCommerce, and Media teams to improve visibility, conversions, and ROI across PetIQ's pet health brands.

This role requires analytical, detail-oriented candidates eager to grow in retail media, shopper marketing, and performance analytics while

Qualifications

Minimum 2+ years in digital marketing, retail media, media buying, or analytics.
Experience managing and optimizing paid media campaigns with KPI focus.
Advanced proficiency in Microsoft Excel with recurring reports development.
Strong analytical mindset to translate data into business recommendations.
Understanding of omnichannel strategy across search, display, and full-funnel campaigns.
Experience in ecommerce/digital retail and online storefront operations.

Responsibilities

Execute and optimize retail media campaigns across Amazon Ads, Walmart Connect, Chewy Ads, and other networks.
Support keyword strategy, bid optimization, and targeting adjustments for priority brands.
Monitor pacing, spend, budgets, forecasts, and performance trends; flag risks and opportunities.
Build and maintain recurring performance reports with clean taxonomy and naming conventions.
Analyze KPIs (ROAS, CPC, CTR, conversion rate, attributed sales) to identify trends and opportunities.
Translate performance metrics into actionable insights for internal stakeholders and brands.
Collaborate cross-functionally with Brand, Sales, eCommerce, Creative, and Media teams; coordinate with external partners.
Support test-and-learn initiatives across ad formats and targeting strategies.