Director, Retail Media

Quality Talent Group; New Providence (NJ); On-site; USD 150,000 - 210,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Retirement program

EAP and mental well-being resources

Global wellbeing reimbursement

Adoption, fertility, surrogacy support

Global parental leave

Volunteer time off

Learning and development opportunities

Job summary

Quality Talent Group is seeking a senior leader to drive integrated retail media strategy for major partners from our New Jersey base. You will own activation plans, coordinate with Brand/eCommerce teams, and optimize media spend to achieve growth and ROI.

The role emphasizes data-driven decision making, cross-functional collaboration, and leadership in a complex omnichannel environment, with a strong focus on performance and outcomes.

Qualifications

• 12+ years of experience in retail media, digital marketing, eCommerce, or integrated media roles.
• Proven experience developing and executing retail media strategies across major retail networks (e.g., Amazon Ads, Walmart Connect, Target Roundel).
• Strong ability to translate brand and commercial objectives into measurable activation plans.

Responsibilities

• Lead the development and execution of integrated retail media strategies across key retail partners to drive traffic, conversion, and revenue growth.
• Partner with Brand, eCommerce, and Customer Development teams, plus agencies, to translate priorities into actionable media plans.
• Manage investment strategy and budget allocation to maximize ROI and hit performance targets.
• Develop performance frameworks, KPIs, and reporting to measure campaign effectiveness.
• Leverage first-party, retailer, and third-party data to inform audience strategies and personalization.

Skills

Retail media strategy

Omnichannel marketing

Data-driven decision making

Budget management

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Overview:

Recognized in 2024 by Seramount as one of the 100 Best Companies for Working Parents and Caregivers, the company also earned a place on the 2024 US Inclusion Index and Global Inclusion Index across 7 countries - Brazil, Canada, China, Germany, India, Japan, and the UK.

Consumer health and personal care industry, with 135+ years of heritage, 22,000+ employees, and a presence across 100+ countries. Its portfolio includes iconic consumer health and personal care brands used by millions of people worldwide.

Benefits:

• Competitive benefits package.
• Paid time off.
• Health insurance benefits, including coverage for doctor visits and mental health care.
• Retirement program.
• Employee Assistance Program (EAP) and mental well-being resources.
• Global exercise/well-being reimbursement.
• Adoption, fertility, and surrogacy benefits.
• Global parental leave.
• Paid company holidays and volunteer time.
• Learning and development opportunities.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field
• 12+ years of experience in retail media, digital marketing, eCommerce, or integrated media roles
• Proven experience developing and executing retail media strategies across major retail media networks (e.g., Amazon Ads, Walmart Connect, Target Roundel)
• Strong ability to translate brand and commercial objectives into effective retail media activation plans that deliver measurable business results
• Solid understanding of omnichannel marketing and the role of retail media within the broader media ecosystem

Responsibilities

• Lead the development and execution of integrated retail media strategies across key retail partners to drive traffic, conversion, and revenue growth
• Partner closely with Brand, eCommerce, and Customer Development teams as well as with our agency partner to translate commercial priorities into actionable retail media plans
• Manage retail media investment strategy and budget allocation, optimizing spend across platforms and tactics to maximize ROI and achieve performance targets
• Develop and implement robust performance frameworks, KPIs, and reporting to measure campaign effectiveness
• Leverage first-party, retailer, and third-party data to inform audience strategies, targeting, and personalization efforts across retail media platforms