Retail Marketing Lead: Automotive Growth & Partnerships

Ineos Grenadier; Montvale (NJ); On-site; USD 90,000 - 130,000; Full time

Job summary

INEOS Automotive is seeking a Retail Marketing Manager to join the Global marketing team. The role focuses on collaborating with INEOS retailers, the Global marketing team, and the Americas leadership to build programs that lift brand awareness, consideration, and retail sales.

Responsibilities include co-op management, local test drive events, and coordinating campaigns across the US, Canada, and Mexico. The ideal candidate has a BS/BA and at least 5 years in retail marketing, with strong

Qualifications

• Minimum 5 years of retail marketing experience.
• Solid background in marketing communications and media within a B2B2C environment.
• Automotive experience is highly desirable, cross-sector retail marketing also welcomed.

Responsibilities

• Collaborate with local and global stakeholders to create retail and tactical marketing programs that drive brand awareness and consideration.
• Spearhead planning and execution of targeted local performance campaigns.
• Maintain and ensure brand compliance across all Retailer Websites.
• Manage and evolve the retailer co-op program with strict compliance and optimal fund utilization.
• Develop and execute a localized content creator strategy for the Americas marketplace.
• Partner with Global and Americas Marketing teams to drive success for the Americas market.

Skills

Retail marketing

Marketing communications

B2B2C marketing

Agency management

Cross-functional collaboration

Education

BS/BA degree

Job description

INEOS Automotive is seeking a Retail Marketing Manager to join the Global marketing team. The role focuses on collaborating with INEOS retailers, the Global marketing team, and the Americas leadership to build programs that lift brand awareness, consideration, and retail sales.

Responsibilities include co-op management, local test drive events, and coordinating campaigns across the US, Canada, and Mexico. The ideal candidate has a BS/BA and at least 5 years in retail marketing, with strong