Residency Sales Counselor - Drive Occupancy & Impact

The Delaney at Parkway Lakes

Richmond (TX)

On-site

USD 63,000 - 77,000

Full time

14 days+
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Benefits offered by this job

401(k) with Company Match
Medical, Dental & Vision Insurance
Life Insurance
Flexible Spending Account
Flexible Schedule
Paid Time Off
Employee Referral Program

Job summary

Delaney at Parkway Lakes is seeking a Residency Sales Counselor to guide families through the decision process, turning relationships into occupancy growth. You’ll combine consultative sales, hospitality, and purpose‑driven work to help older adults and their families.

This full‑time role on Tuesday–Friday offers a base salary starting at $70,000, plus commissions. Benefits include 401(k) with company match, Health/Dental/Vision, Life Insurance, FSA, PTO, and a strong team that supports growth.

Qualifications

  • Minimum 2 years of sales or marketing experience.
  • Experience in senior living, healthcare, hospitality, or related industry preferred.
  • Strong consultative selling and closing skills.
  • Bachelor's degree in Sales, Marketing, Business, or related field preferred.

Responsibilities

  • Generate and convert leads through consultative sales strategies.
  • Build meaningful relationships with prospective residents, families, and referral partners.
  • Conduct engaging community tours that showcase the lifestyle and value of Delaney at Parkway Lakes.
  • Manage inquiries, nurture prospects, and maintain a strong follow-up cadence.
  • Overcome objections and guide prospects confidently toward a move-in decision.
  • Partner with the Director of Sales & Marketing to execute occupancy and lead-generation strategies.
  • Represent the community at networking events, outreach activities, and marketing initiatives.
  • Track sales activity and maintain accurate records within the lead management system.
  • Analyze local competition and identify opportunities to strengthen market position.

Skills

Sales experience
Relationship building
Consultative selling
Closing skills

Education

Bachelor's degree (preferred)

Job description

Delaney at Parkway Lakes is seeking a Residency Sales Counselor to guide families through the decision process, turning relationships into occupancy growth. You’ll combine consultative sales, hospitality, and purpose‑driven work to help older adults and their families.

This full‑time role on Tuesday–Friday offers a base salary starting at $70,000, plus commissions. Benefits include 401(k) with company match, Health/Dental/Vision, Life Insurance, FSA, PTO, and a strong team that supports growth.

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