Remote Web Experience & Asset Manager

MOCA Systems, Inc.; Boston (MA); Remote; USD 70,000 - 110,000; Full time

Job summary

MOCA Systems, Inc. is seeking a Marketing Asset Manager to enhance how customers discover information, understand MOCA software, and move toward a conversion.

You will lead WordPress/Elementor edits, improve navigation, and own the content journey across MOCA’s corporate, Touchplan, and MOCA Services sites. You will collaborate with marketing and external developers to prioritize usability and conversion initiatives, maintain brand assets, and ensure content remains current and on-brand.

Qualifications

• Bachelor’s degree in marketing, web design, graphic design, digital media, communications, or a related field preferred.
• At least three years of relevant experience in website management, digital design, or digital marketing, with direct responsibility for improving business websites.
• Hands-on experience building and maintaining WordPress websites with Elementor, including responsive layouts, reusable templates, and routine troubleshooting.
• A portfolio showing strong web design judgment and examples of customer journey, usability, or conversion improvements.
• Practical understanding of user experience, website navigation, accessibility, on-page SEO, and conversion rate optimization.
• Experience interpreting Google Analytics 4 and Google Search Console data and using findings to recommend website changes.
• Strong editing, quality assurance, and project management skills, with the ability to manage competing requests and collaborate with marketing, sales, and development teams.
• Strong attention to detail, practical problem-solving abilities, and excellent written and verbal communication skills.

Responsibilities

• Map key visitor journeys and identify navigation barriers to action.
• Recommend improvements to site structure, navigation, and CTAs.
• Design and build pages in WordPress using Elementor with responsive layouts.
• Create reusable templates to support consistent branding.

Skills

WordPress

Elementor

UX design

Conversion optimization

Google Analytics 4

Google Search Console

Accessibility

Communication skills

Education

Bachelor’s degree in marketing, web design, graphic design, digital media, communications, or a related field

Tools

Pardot

Figma

Adobe design tools

Yoast/SEO tools

Flywheel hosting

HTML/CSS

Job description

MOCA Systems, Inc. is seeking a Marketing Asset Manager to enhance how customers discover information, understand MOCA software, and move toward a conversion.

You will lead WordPress/Elementor edits, improve navigation, and own the content journey across MOCA’s corporate, Touchplan, and MOCA Services sites. You will collaborate with marketing and external developers to prioritize usability and conversion initiatives, maintain brand assets, and ensure content remains current and on-brand.