Remote Staff Content Designer: Narrative, UX Copy & AI

Ethos; United States; Remote; USD 147,000 - 259,000; Full time

Job summary

Ethos is seeking a Staff Content Designer to craft clear, trustworthy content across the consumer purchase journey. You will shape narrative, collaborate daily with Product, Product Design, Research, and Analytics, and help Ethos scale its content design practice.

You will work hands-on to turn high-stakes financial decisions into transparent, human language, while contributing to standards and best practices that drive business outcomes.

Qualifications

• 6+ years of content design or content strategy experience.
• 2+ years on direct-to-consumer digital products with measurable impact on conversion or revenue.
• Strong storytelling instincts, with the ability to carry a long journey narrative and defend choices with data.
• Clear, human language that makes complex or regulated subject matter feel simple.
• Ability to articulate the key message in each moment and craft content hierarchy accordingly.
• Collaborative, cross-functional writing with peers and stakeholders.
• Genuine AI fluency and ability to structure prompts for quality output.
• Comfort using Figma and navigating regulatory constraints in life insurance.

Responsibilities

• Own narrative, copywriting, and craft across the purchase journey.
• Shape the content standards and review processes with design leadership.
• Collaborate with product, design, research, and analytics from ideation to output.
• Use AI tools to produce on-brand content faster and with guardrails.
• Ground work in evidence via audits, experiments, and usability research.

Skills

Content design

Direct-to-consumer

Storytelling

Plain language

AI fluency

Collaboration

Tools

Figma

Job description

Ethos is seeking a Staff Content Designer to craft clear, trustworthy content across the consumer purchase journey. You will shape narrative, collaborate daily with Product, Product Design, Research, and Analytics, and help Ethos scale its content design practice.

You will work hands-on to turn high-stakes financial decisions into transparent, human language, while contributing to standards and best practices that drive business outcomes.