Remote Senior Salesforce Business Analyst - CRM Strategy

Carnation Infotech; United States; Remote; USD 83,000 - 124,000; Part time

Job summary

Carnation Infotech is seeking a Senior Salesforce Business Analyst / Functional Consultant for a long-term, remote contract. The role focuses on requirements gathering, functional scoping, CRM governance, and platform innovation across Salesforce Marketing Cloud and Sales Cloud, with AI tools like Agentforce and Vibes.

You will liaise with stakeholders, guide project timelines, and ensure effective user enablement.

Qualifications

• Experience gathering and documenting functional/ reporting requirements.
• Advising on CRM implementation best practices and delivery timelines.
• Knowledge of Salesforce Marketing Cloud and Sales Cloud with AI tooling.

Responsibilities

• Engage with business stakeholders to collect and prioritise requirements and document briefs.
• Advise on CRM governance, business rules and system setup.
• Define project parameters for Salesforce platforms and related integrations.
• Provide basic user enablement and escalation pathways for issues.
• Maintain Agile artifacts (Jira/Confluence) and deliver progress reports bi-weekly.

Skills

Requirements gathering

Functional scoping

CRM governance

Platform innovation

Sales Cloud

Marketing Cloud

AI tools

Jira

Stakeholder engagement

Tools

Jira

Confluence

Salesforce Marketing Cloud

Sales Cloud

Agentforce

Vibes

Job description

Carnation Infotech is seeking a Senior Salesforce Business Analyst / Functional Consultant for a long-term, remote contract. The role focuses on requirements gathering, functional scoping, CRM governance, and platform innovation across Salesforce Marketing Cloud and Sales Cloud, with AI tools like Agentforce and Vibes.

You will liaise with stakeholders, guide project timelines, and ensure effective user enablement.