Remote Senior Product Marketing Manager – Connect

111 - GoTo Technologies USA, LLC

United States

Remote

USD 113,000 - 132,000

Full time

3 days ago

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Benefits offered by this job

Health benefits

Paid time off

Tuition reimbursement

Wellness program

ERGs & volunteering

Belonging culture

Job summary

GoTo is seeking a Senior Product Marketing Manager for GoTo Connect, primarily remote in the United States. You will own product launches end-to-end, shape differentiated positioning with Product, and drive adoption across Sales, Partners, and Marketing.

You’ll run a monthly launch cadence, develop GTM content, and build a library of customer proof points to measure impact. You’ll bring 4+ years in SaaS product marketing or content strategy, strong writing, and proficiency with AI tools to

Qualifications

4+ years of product marketing, content strategy, or copywriting experience with SaaS products.
Strong writing, storytelling, and editing skills for different audiences.
Hands-on experience using AI tools to improve speed and quality.
Strong stakeholder management and cross-functional alignment.

Responsibilities

Own product launches end to end from planning to release day.
Shape messaging and positioning with Product to differentiate and market-ready content.
Drive adoption across Sales, Partners, and Marketing with consistent storytelling.
Lead monthly launch cadence and time-bound activation plans across teams.
Create GTM content and enablement materials: decks, one-pagers, blogs, web copy.
Build proof points from customer interviews and case studies.