Remote Senior Meta Performance Strategist

Clients Blackbox, Inc.; Northern (KY); Hybrid; USD 90,000 - 140,000; Full time

Benefits offered by this job

Work From Home

Flexible Schedule

Performance Bonus

Training & Development

Paid Time Off

Job summary

Clients Blackbox is a performance marketing agency specializing in Meta advertising for Registered Investment Advisors. We hire a Senior Paid Media Strategist to own client accounts from strategy through execution, lead bi-weekly client calls, and manage Meta campaigns for lead generation and appointments.

You'll report to the Associate Director of Operations and work on tracking setup, Calendly/Zapier workflows, and continuous optimization to drive results and client retention.

Qualifications

• 4+ years of hands-on paid media experience with a focus on Meta advertising.
• Ability to manage multiple client accounts and lead client-facing conversations.
• Proven track record of achieving performance targets while supporting client retention.
• Experience with conversion tracking, pixels, and basic marketing automation.
• Strong communication, organization, and problem-solving skills.

Responsibilities

• Own a portfolio of client accounts and serve as the primary point of contact.
• Lead bi-weekly client calls covering performance, strategy, priorities, and next steps.
• Prepare and send bi-weekly performance reports at least 24 hours before calls.
• Translate campaign data into actionable recommendations for non-technical clients.
• Build client relationships to support retention, renewals and referrals.
• Solve account issues proactively to support stability and growth.
• Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking.
• Monitor budgets, audience targeting, bid strategies, creative testing, and campaign variables.
• Monitor performance daily and adjust based on cost-per-appointment and other metrics.
• Diagnose underperforming campaigns and develop improvement strategies.
• Test audiences, messaging, and creative for opportunities.
• Contribute to ad copy and campaign messaging.
• Set up and troubleshoot tracking, Meta pixels, and conversion events.
• Configure Calendly integrations, Zapier automations, and lead-routing workflows.
• Resolve technical issues between advertising platforms and client systems.
• Proactively monitor tracking and lead flow to prevent issues.

Skills

Paid media

Meta advertising

Client communication

Campaign optimization

Budget management

Tools

Calendly

Zapier

Job description

Clients Blackbox is a performance marketing agency specializing in Meta advertising for Registered Investment Advisors. We hire a Senior Paid Media Strategist to own client accounts from strategy through execution, lead bi-weekly client calls, and manage Meta campaigns for lead generation and appointments.

You'll report to the Associate Director of Operations and work on tracking setup, Calendly/Zapier workflows, and continuous optimization to drive results and client retention.