Remote Senior Marketing Strategy Lead

SOUTHSTATE BANK, NATIONAL ASSOCIATION

United States

Ibrido

USD 87.000 - 139.000

Tempo pieno

3 giorni fa

Candidati tra i primi

Aumenta le possibilità di ricevere una risposta da questo datore di lavoro

Il tuo curriculum e una lettera di presentazione personalizzati, che corrispondono esattamente a ciò che sta cercando.

Supera i filtri ATS

Descrizione del lavoro

SOUTHSTATE BANK, NATIONAL ASSOCIATION is seeking a Marketing Manager to develop, execute, and optimize multi-channel marketing strategies that drive awareness, customer acquisition, and revenue growth. You will oversee campaign planning, content development, analytics, and cross-functional coordination to align initiatives with business objectives.

The role requires 7–10 years in marketing, strong digital marketing knowledge, and budget management experience.

Competenze

7–10 years of marketing experience.
Proven track record of successful marketing campaign planning and execution.
Familiarity with A/B testing, attribution models and funnel analytics.
Budget management experience.

Mansioni

Serves as the primary marketing lead and strategic partner for assigned Lines of Business, aligning marketing efforts to business goals.
Owns marketing strategy and planning, including campaign direction, messaging frameworks, channel selection, and KPI definition.
Leads cross‑functional coordination with LOB leaders and external partners to ensure cohesive execution.
Provides direction and prioritization to Marketing Specialists and vendors, ensuring work is scoped appropriately.
Maintains budget oversight and accountability, including forecasting and performance tracking.
Makes final decisions on timing and escalation when constraints arise.
Flags risks and gaps to Marketing Leadership Team for proactive decisions.
Collaborates with LOB leaders on strategic planning and roadmaps.