Remote Senior MarCom Lead: Pet Care & Retail

Zoetis Inc; United States; Remote; USD 140,000 - 200,000; Full time

Benefits offered by this job

Short-term incentive compensation

Long-term incentives

Healthcare benefits from day one

401K with match and profit-sharing

4 weeks vacation

Job summary

Zoetis is seeking a Marketing Communications Manager in the US to drive communications for Pet Owner and Retail marketing. You will support retailer-facing programs, in-store campaigns, and cross-therapeutic communications, ensuring consistent messaging and on-brand execution.

You will partner with the Pet Owner Strategy team, manage budgets and CRC clearances, and collaborate with agencies to deliver integrated campaigns, events, and CRM improvements that support growth in Petcare.

Qualifications

• Bachelor’s degree or higher in Communications, Journalism, Business, or related field is required.
• MBA or advanced degree is preferred but not required.
• 7–10 years of relevant marketing communications experience is typical.

Responsibilities

• Embed with the Pet Owner Strategy team and support planning, development, and execution of communications plans and programs.
• Ensure tone and messaging align with segment and brand strategies across channels.
• Guide Marketing Ops in budget and CRC initiatives.
• Collaborate with stakeholders to optimize messaging and media mix by customer segment and portfolio.
• Coordinate interactions with communications agencies and ensure timely, high‑quality outputs.
• Oversee retailer deliverables and asset tracking for flawless retail execution.
• Adhere to CRC approvals with regulatory, legal, and medical teams.
• Work with Marketing Managers and agencies on campaigns and executions.
• Support CRM initiatives to improve targeting and risk identification.
• Support events and customer meetings, including tradeshow communications.

Skills

Strategic Thinking

Integrated Communications

Curiosity & Innovation

Problem-Solving

Team & Relationship Building

Accountability & Follow-Through

Agency Collaboration

Exceptional Communication

Marketing Insight

Retail/Shopper Communications

Initiative & Resourcefulness

Project Management

Negotiation & Influence

Education

Bachelor’s degree in Communications, Journalism, Business, or related field

MBA or advanced degree preferred

Tools

CRM platform

Job description

Zoetis is seeking a Marketing Communications Manager in the US to drive communications for Pet Owner and Retail marketing. You will support retailer-facing programs, in-store campaigns, and cross-therapeutic communications, ensuring consistent messaging and on-brand execution.

You will partner with the Pet Owner Strategy team, manage budgets and CRC clearances, and collaborate with agencies to deliver integrated campaigns, events, and CRM improvements that support growth in Petcare.