Remote Senior Book Marketing Lead: Campaigns & Partnerships

Macmillan Learning; Austin (TX); Remote; USD 85,000 - 90,000; Full time

Job summary

Flatiron Books, an imprint of Macmillan, seeks a Senior Marketing Manager to oversee marketing campaigns for 8–10 titles annually across nonfiction, fiction, memoir, pop science, and more. You will manage budgets, collaborate with authors, and drive book discovery and sales.

The role is remote but tied to our New York office; you will partner with editors, sales, publicity, and central teams while leading influencer and email marketing initiatives.

Qualifications

• 6+ years of marketing experience in trade book publishing or a related field.
• Proven ability to manage multiple campaigns and budgets with attention to detail.
• Experience in author relations and campaigns to drive awareness and sales.
• Strong presentation and project management skills for cross‑functional teams.
• Bachelor's degree is required.

Responsibilities

• Develop and execute marketing campaigns for 8–10 titles per year to increase awareness and sales.
• Advise authors on leveraging networks and channels to drive engagement.
• Present marketing plans to authors, editors, and internal teams.
• Run online advertising campaigns, manage vendors, and analyze results.
• Oversee Goodreads advertising accounts and seasonal titles submissions.
• Lead imprint influencer program and email marketing initiatives.

Skills

Budget management

Project management

Campaign planning

Author relations

Digital advertising

Influencer marketing

Education

Bachelor's degree

Tools

Google Workspace

Airtable

Basecamp

Marketing analytics tools

Job description

Flatiron Books, an imprint of Macmillan, seeks a Senior Marketing Manager to oversee marketing campaigns for 8–10 titles annually across nonfiction, fiction, memoir, pop science, and more. You will manage budgets, collaborate with authors, and drive book discovery and sales.

The role is remote but tied to our New York office; you will partner with editors, sales, publicity, and central teams while leading influencer and email marketing initiatives.