Remote Senior Marketing Manager — Books & Campaigns

Macmillan Learning; United States; Remote; USD 85.000 - 90.000; Vollzeit

Zusammenfassung

Flatiron Books, an imprint of Macmillan, seeks a Senior Marketing Manager to lead creative title campaigns and imprint initiatives across nonfiction and fiction. You will drive book discovery, partner with authors, and present plans to multiple stakeholders in a fast-paced environment.

The role emphasizes strategic thinking, project management, and strong communication, with remote flexibility tied to our New York operations.

Qualifikationen

• Strong collaboration skills with internal and external partners.
• Excellent multitasking and organization in a fast-paced setting.
• Proven track record in managing projects and improving processes.
• Ability to balance independent work with team collaboration.
• Clear communication and presentation skills for diverse stakeholders.
• Solid understanding of social media trends and influencer marketing.
• Ability to plan, optimize, analyze, and report digital ad campaigns.
• Experience in networking and building industry relationships.
• Strong design sense, with photography and copywriting experience.
• Interest in developing leadership and people management skills.
• Experience on bestselling fiction and nonfiction campaigns.
• Comfort working with celebrities and debut authors.
• 6+ years of marketing experience in trade publishing or related field.
• Familiarity with marketing analytics tools and project tools.

Aufgaben

• Develop and execute marketing campaigns for 8–10 titles a year to boost awareness and sales.
• Collaborate with authors to leverage networks and channels for promotion.
• Present marketing plans to authors, editors, sales, and other teams.
• Run online ads, manage budgets, and analyze performance data.
• Oversee imprint email marketing, growth, and reporting.
• Lead seasonal influencer programs from selection to execution.

Kenntnisse

Campaign management

Budget management

Author relations

Social media marketing

Digital advertising

Presentation skills

Project management

Team leadership

Copywriting

Brand partnerships

Ausbildung

Bachelor's degree

Tools

Google Analytics

Google Workspace

Airtable

Basecamp

Jobbeschreibung

Flatiron Books, an imprint of Macmillan, seeks a Senior Marketing Manager to lead creative title campaigns and imprint initiatives across nonfiction and fiction. You will drive book discovery, partner with authors, and present plans to multiple stakeholders in a fast-paced environment.

The role emphasizes strategic thinking, project management, and strong communication, with remote flexibility tied to our New York operations.