Remote Product Marketing Manager Life Sciences

WCG Clinical, Inc.; Boston (MA); Remote; USD 66,000 - 102,000; Full time

Benefits offered by this job

Health + 401k

Work-life balance

Tuition reimbursement

Paid time off

Career development

Job summary

WCG is seeking a Product Marketing Manager to drive go-to-market execution through messaging development, launch coordination, and sales enablement collaboration.

You will work closely with Go-to-Market, Sales Enablement, and Demand Generation teams to ensure priority solutions are accurately represented in campaigns and training. This role emphasizes execution excellence and solid product marketing fundamentals.

Qualifications

• Bachelor's degree in marketing, business administration, communication, or related field required.
• Graduate degree preferred.

Responsibilities

• Support development of market definitions, buyer personas, and messaging frameworks using the Pragmatic Marketing approach.
• Gather customer, market, and competitive insights to support positioning and GTM efforts.
• Support product launches in collaboration with Go-to-Market and Sales Enablement teams.
• Contribute to creation of sales tools, messaging guides, and training materials.
• Coordinate with Demand Generation and Content teams to support campaigns and thought leadership tied to product priorities.
• Partner with Product, Sales, and Marketing teams to ensure consistent and effective product narratives.
• Assist with analysis of funnel performance, win/loss insights, and competitive trends.

Skills

Cross-functional collaboration

Analytical skills

Communication

Influence senior sales leaders

Education

Bachelor’s degree in marketing, business administration, communication, or related field

Graduate degree preferred

Tools

Pragmatic Marketing Certification desirable

Job description

WCG is seeking a Product Marketing Manager to drive go-to-market execution through messaging development, launch coordination, and sales enablement collaboration.

You will work closely with Go-to-Market, Sales Enablement, and Demand Generation teams to ensure priority solutions are accurately represented in campaigns and training. This role emphasizes execution excellence and solid product marketing fundamentals.