Remote Product Marketing Manager — Auto Retail SaaS

Autocorp.ai; United States; Remote; USD 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Remote work from anywhere

Core EST hours 8:30–17:00

Performance-based bonuses

Benefits package after probation

Growth opportunities

Zusammenfassung

Autocorp.ai, a FinTech software company, seeks a Product Marketing Manager to drive product adoption and market growth for dealership software solutions. This remote role emphasizes compelling narratives, GTM plans, and messaging that resonates with dealerships.

You will own product messaging, lead market intelligence, and enable sales with ROI-focused materials while collaborating with product, sales, and marketing teams. This is a remote position within the United States.

Qualifikationen

• Proven track record in product marketing for automotive or SaaS.
• Understanding dealership operations and technology needs preferred.
• Experience marketing AI-powered solutions is a strong asset.
• Exceptional communication, strategic thinking, and analytical skills.
• Strong project management and cross-functional leadership abilities.
• Willingness to travel within Canada to meet clients and attend events.

Aufgaben

• Own and optimize the complete product messaging and positioning framework.
• Develop comprehensive go-to-market strategies for new features and products.
• Create compelling value propositions for dealership decision-makers.
• Conduct regular market research and competitive analysis to identify opportunities.
• Gather dealership feedback to inform product and marketing strategies.
• Monitor industry trends and maintain competitive intelligence.
• Create and maintain sales collateral, including presentations and ROI models.
• Train sales on product positioning, differentiators, and objections.
• Collaborate with sales leadership to optimize messaging and conversions.
• Lead development of product marketing materials and thought leadership content.
• Create educational content showcasing automotive retail tech expertise.
• Partner with marketing to align product and corporate messaging.
• Work with product team to align development with market needs.
• Partner with sales to understand pain points and objections.
• Coordinate with customer success to promote client victories.
• Track and report on key marketing metrics and campaign impact.
• Measure impact on sales pipeline and conversions.
• Use data insights to optimize strategies.

Kenntnisse

Product marketing

SaaS

Automotive industry knowledge

Go-to-market strategy

Cross-functional leadership

Market research

Content development

Sales enablement

Jobbeschreibung

Autocorp.ai, a FinTech software company, seeks a Product Marketing Manager to drive product adoption and market growth for dealership software solutions. This remote role emphasizes compelling narratives, GTM plans, and messaging that resonates with dealerships.

You will own product messaging, lead market intelligence, and enable sales with ROI-focused materials while collaborating with product, sales, and marketing teams. This is a remote position within the United States.