Remote PR & Communications Leader (B2B)

Directive; Chicago (IL); Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical, dental, vision plans

401(k) with company match

Unlimited PTO

Paid holidays

Birthday off

Job summary

Directive is a leading B2B marketing agency seeking a PR & Communications Manager to lead day‑to‑day PR delivery across earned media, media relations, press releases, and executive positioning. You will support influencer programs and collaborate with cross‑functional teams to raise the quality bar across the practice.

The role requires 4–7 years in PR, agency experience, and a proven track record of earned coverage.

Qualifications

• 4–7 years of experience in PR and communications.
• Agency experience required; B2B or B2B tech experience preferred.
• Proven track record of earning meaningful media coverage.
• Strong media relationships and ability to build new ones quickly.
• Hands-on experience with executive thought leadership programs: bylines, podcasts, speaking, contributed content.
• Ability to translate complex B2B narratives into sharp, compelling pitches.
• Willingness to travel to visit clients as needed.
• Continuously strengthen PR expertise through independent learning.

Responsibilities

• Lead day‑to‑day PR delivery across earned media, media relations, press releases, and thought leadership.
• Support influencer and organic social programs in coordination with teams.
• Develop, refine, and present strategic communications plans aligned with client objectives.
• Execute integrated PR strategies for B2B clients across earned and owned channels.
• Build and maintain strong media relationships across trade, business, and tech press.
• Craft compelling narratives and pitches for meaningful coverage.
• Assist in executive positioning programs including media training and bylined content.
• Contribute to analyst relations and influencer partnerships as needed.
• Contribute to organic social strategy and content as an extension of programs.
• Track trends with media/social monitoring tools and report on KPIs.
• Collaborate with other Directive service lines to connect programs to client strategy.
• Contribute ideas for new business proposals and client presentations.

Skills

PR & Communications

Agency experience

Media relations

Executive thought leadership

B2B/tech communications

Storytelling & pitches

AI-assisted research

Travel flexibility

Education

Bachelor's degree in public relations or communications

Job description

Directive is a leading B2B marketing agency seeking a PR & Communications Manager to lead day‑to‑day PR delivery across earned media, media relations, press releases, and executive positioning. You will support influencer programs and collaborate with cross‑functional teams to raise the quality bar across the practice.

The role requires 4–7 years in PR, agency experience, and a proven track record of earned coverage.