Remote PPC Specialist — ROAS-Driven Paid Search Pro

Placements24; United States; Remote; USD 25,000 - 43,000; Full time

Benefits offered by this job

Medical aid

Performance-based bonuses

Professional development

Remote work

Job summary

Placements24 seeks a remote Paid Search Specialist for a fast-growing e-commerce client. You will build and optimize PPC campaigns across Google Ads and Bing Ads, drive qualified traffic, and maximize ROAS.

You’ll conduct keyword research, test ad copies, and collaborate with content/SEO teams to align paid and organic strategies. The role requires a data-driven mindset, strong experience in large-scale PPC, and ability to work independently in a fully remote setting.

Qualifications

• Proven experience as Paid Search Specialist or PPC Manager.
• Demonstrable success in managing large-scale PPC campaigns.
• Expert proficiency in Google Ads and Bing Ads platforms.
• Strong understanding of PPC metrics, analytics tools, and reporting.
• Experience with keyword research tools (SEMrush, Ahrefs, Keyword Planner).
• Excellent analytical, problem-solving, and strategic thinking skills.
• Strong written communication for ad copywriting and reporting.
• Ability to work independently in a remote environment.

Responsibilities

• Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, and other search platforms.
• Conduct keyword research, audience segmentation, and competitive analysis.
• Create compelling ad copy and landing page recommendations to improve CTR and conversions.
• Monitor performance daily, optimize bids, budgets, targeting, and creative elements to achieve ROAS and CPA goals.
• Perform regular A/B testing on ad copy, landing pages, and targeting parameters.
• Analyze campaign data and provide regular reports with actionable insights and recommendations.

Skills

PPC management

Google Ads

Bing Ads

Analytics (GA)

Keyword research

A/B testing

Remote work

Education

Bachelor's degree in Marketing/Business/Economics

Tools

Google Ads

Bing Ads

Google Analytics

SEMrush/Ahrefs/Keyword Planner

Job description

Placements24 seeks a remote Paid Search Specialist for a fast-growing e-commerce client. You will build and optimize PPC campaigns across Google Ads and Bing Ads, drive qualified traffic, and maximize ROAS.

You’ll conduct keyword research, test ad copies, and collaborate with content/SEO teams to align paid and organic strategies. The role requires a data-driven mindset, strong experience in large-scale PPC, and ability to work independently in a fully remote setting.