Remote PPC Manager for HVAC | ROAS Driver & Strategy Lead

Blacksmith Agency LLC; West Virginia; Remote; USD 90,000 - 120,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager for HVAC clients. You will own paid media strategies, budgets, and narratives for multi-location HVAC and home service groups, coordinating with clients on roadmaps and performance calls.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, craft 90-day plans, test creative, and ensure accurate conversion tracking with GA4, tag manager, and platform pixels. Remote role.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• Proven ROAS/CPA/pipeline improvements with examples you can discuss.
• Agency experience handling multiple clients simultaneously.

Responsibilities

• Own paid media for HVAC client accounts across Google Ads, Meta, LinkedIn, and Microsoft Ads.
• Manage budgets, bidding strategies, targeting, and creative testing.
• Set up and trust conversions: GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly client roadmaps and narrative for performance calls.
• Drive account growth through retention and upsell.

Skills

Agency experience

English communication

Strategic communication

Tools

Google Ads

Meta Ads

GA4

Tag Manager

Job description

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager for HVAC clients. You will own paid media strategies, budgets, and narratives for multi-location HVAC and home service groups, coordinating with clients on roadmaps and performance calls.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, craft 90-day plans, test creative, and ensure accurate conversion tracking with GA4, tag manager, and platform pixels. Remote role.