PPC Manager, HVAC - Growth & Strategy Lead (Remote)

Blacksmith Agency LLC; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency LLC, an AI-first digital agency, seeks a PPC Manager, HVAC, to own paid media for HVAC clients with multi-location needs. You will direct targeting, budgets, and the strategic narrative for clients and act as the voice in prioritizing the roadmap.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, handle bid strategies, testing, and conversion tracking, and craft 90-day and quarterly client roadmaps while driving long-term growth.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• Proven ability to move ROAS, CPA or pipeline numbers with client-facing results.
• Agency experience across several clients at once.

Responsibilities

• Own paid media for HVAC clients across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Manage budget allocation, bidding, targeting and testing; know when to kill a campaign.
• Ensure accurate conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps; articulate the numbers on calls.
• Drive account growth through retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

Agency management

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency LLC, an AI-first digital agency, seeks a PPC Manager, HVAC, to own paid media for HVAC clients with multi-location needs. You will direct targeting, budgets, and the strategic narrative for clients and act as the voice in prioritizing the roadmap.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, handle bid strategies, testing, and conversion tracking, and craft 90-day and quarterly client roadmaps while driving long-term growth.